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Cool commercial creativity and the lighter side of business.

Hawt guys touch themselves to remind women to check for breast cancer

Recent studies, we're told, show many young women aren't checking for breast cancer. We're also told women are 88% more likely to watch a video if it features a smokin' hawt guy. This video addresses the first observation by employing the second. Rethinkbreastcancer.com, a health-advocacy site and the source of these two observations, put them together to create a visual presentation that's straightforward, informative and hilarious.

Holy hairballs! Cat videos declared the next big thing in advertising

Iz in ur brain, storming ur lolcat ads. Here's a fun little sendup of what would happen if an advertising agency embraced homemade cat videos as the germ of marketing genius. So, ask yourself, what can these darling feline clowns do for your business?

Bro humour… for a good cause

Some years ago, the Anthill office was all-a-chuckles when a seagull offered a beached whale a 'chup' (the whale was 'beached as'). More recently, Brett, Germaine and the lads from Flight of the Concords had us rhyming like hip-hop-opotamuses. It was, therefore, with great pleasure that the Anthill 'massive' alerted us to this clip 'en masse'. (If you're not already reading this with a New Zeland accent, we're not doing our job right, bro.)

Evading fares on Melbourne transport is a deadly game in this movie ‘trailer’

Sneaking onto a Melbourne-area train isn't just illegal -- it can get you killed. At least that's the tragi-comedy reality in "Endzone," a faux movie trailer created by a group of young filmmakers. It might be worth it to evade a ticket in the real world, but not in this one.

The mesmerizing magic of truth, deception and iPods

A magician enjoys the world's most honorable profession, because he says he is going to deceive you, then does just that. Techno-illusionist Marco Tempest has a lot of say about lies in this riveting presentation from a TED conference. Using three iPods, Tempest weaves a narrative about deception, art and emotion.

Skateboards plus creativity equals urban Jackson Pollock

Anthill is largely dedicated to the promotion of innovation, entrepreneurship and commercial creativity. Yet, every now and then, we see something that sits perhaps slightly outside the parameters of our usual fare. But we still must share it, for better or worse. Oh-yes. Today is one of those days.

Entrepreneurs’ Night Out (BRISBANE)

Entrepreneurs' Night Out is on in Brisbane for a round of meeting and mingling. Share a drink. Have a laugh. And most importantly, help...

Is Ricky Nixon a victim of reputational terrorism? (What Kim Duthie can teach your...

Vilified footy entrepreneur Ricky Nixon's latest, most abortive attempt at PR redemption this weekend provided several clear lessons about the new art of war on the PR and reputation battleground. The most instructive lesson from the interview was when Nixon sulked that he was being unfairly outfoxed and out-PR'ed by a teenager.

Antmart

It’s a group buying site specifically created for entrepreneurs and business builders.

Man’s best friend laps up Ikea Australia’s Hundstol, one of many 1 April innovations...

Every year, we at Stately Anthill Manor await the first day of April with giddy anticipation. The array of innovation unveiled by companies of every stripe never fails to drop our jaws to the pavement. But none approach Ikea Australia's gift to man's best friend -- the Hundstol.

What is this ad trying to sell? (The future of product placement: It’s so...

Bad product placement is as convincing as Tom Cruise’s shoe lifts. (Fittingly then, Cruise has been front and centre in some of the most shameless pimp-my-product moments in modern celluloid history.) But the future of product placement is far more subtle. In fact, it's barely even there.

Japan goes wild over synthesised singing phenomenon Hatsune Miku [VIDEO]

You have to hand it to Japan. While other nations are busy rattling sabres, fretting over same-sex marriage or deifying Justin Bieber, the Asian giant gives us Hatsune Miku -- sythesised singing software that has triggered an earthquake of creativity.

Samsung stunt launches 100 paper airplanes from edge of space

Companies will go to great lengths -- and heights -- to promote products. In the stunt captured so cooly on this video, Samsung attached memory cards to 100 paper airplanes and launched them from the edge of space.

8-year-old Juju gives Egypt’s Mubarak a lecture on democracy [VIDEO]

You can shut down the Internet in Egypt, Mr. Mubarak. You can threaten to cut off mobile phone communication. But you can't silence the people -- especially little Juju.

“The American Dream” employs engaging animation to tell a fiscal horror story [VIDEO]

"The American Dream" is a horror story told in "South Park" style. It says the U.S. Federal Reserve Bank has locked the US in a nigh-unbreakable cycle of loans, interest and debt, using an endless flow of currency that's backed by absolutely nothing. Side-splitting yet sobering, there's a lesson in this YouTube 'epic' for everyone.

Well, ‘Hallelujah’! Choir gives shoppers an improv treat at food court

It starts with a smallish woman bundled up in a gray coat and a big, red scarf. She stands up from her lunch at a food court in a mall in southern Ontario, Canada. A cell phone is pressed to the right ear. She opens her mouth and reveals a fixture-rattling soprano voice that belts the first couple of lines to Handel's "Hallelujah Chorus." It's a very festive flash mob!

[email protected]! What if the Nativity played out in the digital age?

How would the story of the Nativity play out if Joseph, Mary and the Three Wise Men had access to email, smartphones, online social media and Internet shopping? A Portuguese web-development company put together a cheeky video Christmas card that offers a early 21st century version of the birth of Jesus.

Cool companies shake their groove ‘thangs’ at Anthill’s 2010 Cool Company Awards

A 'who's who' of leading Australian entrepreneurs and business builders gathered last night at Melbourne's 24 Moons Bar in AC/DC Lane to celebrate Anthill Magazine's 2010 Cool Company Awards. Winners were presented with as Australia's biggest award in business -- a 1.2 metre personally branded trophy bean-bag. In addition to the formal accolades, attendees were treated to party games for entrepreneurs, such as 'Pin the Idea on the Venture Capitalist'.

Search in review: 2010 as seen through Google’s unblinking eye

With zest and a flair for the dramatic that would make even the most hardened movie-trailer editor cry in her popcorn, Google has assembled a video that recalls 2010 as seen through the Mountain View monolith's all-seeing eye. The video promotes a page that shows the top searches worldwide -- including our search behaviours in Australia.

Hilarious Wikileaks analysis by Taiwanese animators

It’s hardly a laughing matter; An Australian national accused of espionage and treason by a foreign power, excluded from the services of multi-national financial institutions at the request of an excitable few, hung out to dry at home by a PM who misread ‘the public mood’, all for publishing information illegally acquired by others. Yet, NMA.TV has once again managed to turn the serious into the absurd.
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