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How far will people go for free crackers? [VIDEO]
Apparently, FMCG company Fantastic wanted to test how far people would go for a free box of their crackers. So, naturally, they built a machine. I don't think we have enough machines to do our bidding. This one, however, had people do its bidding.
Google Instant: Search revolution or baseless hype?
The moment Google unveiled its novelty technology Instant Search it inspired a young Stanford student Feross Aboukhadijeh to create an Instant search experience for Youtube. He posted his work on Hacker News and, within 24 hours, Feross received a tweet directly from Youtube CEO Chad Hurley asking "Are you ready to leave school?"
Snazzy Napper: Anthill’s search for the world’s most brainless innovation continues
The product developers describe the innovation as "the snazzy way to sleep while you travel". What they don't explain is how this innovation hasn't yet caused race riots in a country already irrationally fearful of similar headware and community centres. Could this be the most brainless innovation ever?
Impressive Aquascript ambient advertising wows Parisian pedestrians
NGO Solidarités International and creative agency BDDP Unlimited marked the occasion of World Water Day with this innovative ambient display in the heart of Paris. These Aquascript water messages, designed to build awareness of the dangers of unclean drinking water globally, turned heads for a full week in the City of Light.
All these connections are making me lonely; is social media killing the art of...
Have you stopped to think about how social media has changed your behaviour, and the way you interact with others? This TED presentation, by Sherry Turkle from MIT, asks many questions and, challenges you to be honest with your answers.
Motivational life lessons from David Brent (The Office)
Motivational speaking is often seen as the trade of phonies and eccentrics -- think Jim Cunnigham (Patrick Swayze) of Cunning Visions in the film Donnie Darko. While prolific on both the business and public circuits, genuine motivational 'visionaries' are few and far between.
Fortunately, we have David Brent's inaugural 'life lessons' speech to remind us that it's easy to think outside the square and empower ourselves to kick goals if we just believe.
2009 Cool Company Awards video highlights in two-and-a-half minutes
With a Pop Art theme, this year's Anthill Cool Company Awards ceremony was always going to be groovy.
Here are the highlights, distilled down into a manic two-and-a-half-minute clip by our very own multi-talented multimedia maestro, Peter Arena (who also designed the winners' "trophies"). Awe-some!
The most useless machine ever?
This neat little invention caught my attention for its sheer uselessness. Yup, you read me right. The following clip features one of the most useless things I've ever seen. It's so useless, it prompted me to spend 20 minutes explorng its history and another 20 minutes writing this post. I hope you enjoy its uselessness as much as me!
TV ad slaps a silly mustache on Australia’s gender salary gap [VIDEO]
An audacious television ad takes aim at the sometimes-hairy issue of the gender wage gap in Australia. The ad forwards the purposefully ridiculous notion that putting on a fake mustache will solve the problem. The spot is aimed at the younger part of the workforce. Will it work?
Visa GoBiz
How can Visa Business help your business go forward? Manage cash-flow, control and track spending with VISA Business credit and debit cards.
What is this ad trying to sell? (The future of product placement: It’s so...
Bad product placement is as convincing as Tom Cruise’s shoe lifts. (Fittingly then, Cruise has been front and centre in some of the most shameless pimp-my-product moments in modern celluloid history.) But the future of product placement is far more subtle. In fact, it's barely even there.
Our debut on Tim Burrowes’ Mumbo Report
I had the pleasure of participating in Burrowes' latest product extension, the Mumbo Report, when in Sydney last Friday. It was in many ways flattering to be interviewed from the same seat recently occupied by media doyen Harold Mitchell and SMH editor Peter Fray. However, I'm still undecided about whether I should have had that third espresso before stepping before the camera. (I'll let you be the judge.)
Why social media is the digital campfire of our times; gather round and hear...
Never one to shy away from the changes technology can bring to your life, master magician Marco Tempest steps up, again, to integrate the latest augmented reality into a magic routine. In doing so, he explains the simple tenants of storytelling and how being unexpected brings delightful results.
Will laptops one day be controlled by our eye movements? Tobii hopes so
Even as multitouch screens have become de rigueur for our phone and tablet experience, researchers are pushing hard on dependable, hands-free ways to make our toys work. Swedish company Tobii Technology teamed up recently with Lenovo to demonstrate Windows 7 laptops with eye-control sensors built in.
Animated Tweets parade to marching band music
Just when you were sure that Twitter applications couldn't get any whackier, isparade.jp has launched the unusual animated app Twitter Parade. By simply entering your username or keyword the app will return an evergrowing procession of real tweets, portrayed as animated figures, based on the search result.
In business, put passion first, says Nathan Wakeford of Somage Foods [VIDEO INTERVIEW]
Nathan Wakeford has an approach to business -- and life -- that's as smooth and evocative as a cup of one of his Somage Foods drinking chocolates. "Don't waste your time by doing anything than what you're passionate about," he says in an illuminating video interview with Anthill.
Anthill’s Top 10 Most Brainless Consumer Products (Part #1)
Because it's Friday (and Beer O'Clock is nigh), we thought it might be fun to assemble Anthill's Top 10 Most Brainless Consumer Products. We made it to five before our thirst became too great. So, we're delegating the remaining five to you!
Bro humour… for a good cause
Some years ago, the Anthill office was all-a-chuckles when a seagull offered a beached whale a 'chup' (the whale was 'beached as'). More recently, Brett, Germaine and the lads from Flight of the Concords had us rhyming like hip-hop-opotamuses. It was, therefore, with great pleasure that the Anthill 'massive' alerted us to this clip 'en masse'. (If you're not already reading this with a New Zeland accent, we're not doing our job right, bro.)
FORUM VIDEO: Hessex Solutions
Hessex Solutions CEO, Boyd Walan has shared his pitch video in the Anthill GET PITCHING forum. Solar power is a complex issue to explain. In this video, Walan not only successfully explains the current pricing problems facing solar energy solutions, he also elegantly shows how Hessex Solutions has the answer.
We’re no strangers to love. You know the rules and so do I. And...
Admit it. You've been rickrolled, and chances are, you liked it. But, it may have been a while since it happened. Here's a guide to one simple way to reinvigorate an internet meme, and probably kick off a whole new spate of rickrolling.