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What are you doing to master online marketing?
The past 12 months was filled with jaw-dropping, awe-inspiring watershed moments in the exciting but frustratingly fragmented world of online marketing. In 2010, did you let the future slip by or did you embrace the world's largest marketplace? Did your website under-achieve or over-deliver? Do you even have a website?
Anthill’s SMART 100 Readers’ Choice Award Winners Revealed
They embody the passions of earnest inventors and the dreams of budding business builders. They are the products of industries old and new, from organisations both large and small. They are the spoils of skunkworks and represent the rigours of R&D. Above all else, they sure have a lot of friends!
Awesome sauce alert: Startup Weekend Adelaide & Brisbane is shaping up for greatness
The next Startup Weekend event is happening 16-18 November 2012 in Adelaide. The event will host developers, business personnel and legal experts who will work collaboratively to try and hammer out a new idea over the weekend, with a focus on bringing to bear a new startup.
The event is nearly all filled-up, but those of us watching from the side-lines have a whole lot to look forward to. Participants will arrive Friday afternoon and start networking. After dinner and a small round of pep talks, the “Pitchfire” will begin.
Meet eWAY, 2010 Anthill Cool Company Award Finalist
Giving merchants a method with which to process customer payment online is eWAY's bread and butter. But one of the things that puts eWAY squarely in the realm of coolness is that, as part of the signup process, merchants are given, or directed to, the tools need to set up an online presence. eWAY tries to make it easier for a nascent businesses to cuddle up with the Interwebs.
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You know that...
"Does your website make you money or cost you money?"
There is a purpose to design that many developers (and even some marketers) simply don't want to know about. Online marketing means creating a sales process that builds credibility, attracts new customers and becomes an extension of your business.