Home Smart 100 2012 Wide Waste Adjustable Bathroom Appliances (SMART 100)

Wide Waste Adjustable Bathroom Appliances (SMART 100)

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The following SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity. More about the SMART 100.

Wide Waste Adjustable Bathroom Appliances (QLD)

This innovation initially came to life when…

After fitting yet another misaligned rigid waste shower tray I went home and did some serious drinking and thinking. Why doesn’t anybody make an adjustable shower tray, I pondered? Well now they can.

WHAT & HOW

The purpose of this innovation is to…

Provide bathroom appliances with a waste system that is multi-positional.

It does this by…

Expanding the area of the waste.

PURPOSE & BENEFITS

This innovation improves on what came before because…

It is the only system available worldwide that provides built-in adjustment factor for bathroom appliances such as baths, shower trays, spas, etc.

Its various benefits to the customer/end-user include…

It looks ultra-modern and can be made square, circular, or any shape desired. After fitting it remains permanently cleanable.

COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Packing out walls, using plumbdingers, or digging out concrete to make the rigid appliances line up to pipework.

Its predecessors/competitors include…

Competitors are nonexistent.

TARGET MARKET

It is made for…

The building and plumbing industry, developers, home renovators, etc.

DISTRIBUTION STRATEGY

It is available for sale through…

Not yet available. Perhaps you know a company or investor?

Our marketing strategy is to…

Find a company to make and market shower trays in the short term, then graduate to baths and spas.

 

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