Home Blogs This week, Anthill’s Facebook fans overtook its LinkedIn Group members. It’s kind...

This week, Anthill’s Facebook fans overtook its LinkedIn Group members. It’s kind of cool. But we’re left wondering why?

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This week, Anthill’s Facebook fans overtook our LinkedIn Group members.

From the day of its creation, Anthill’s LinkedIn Group has attracted a steady stream of new members — 1,819 at last count. This makes sense. LinkedIn has a commercial focus, right?

This week, however, Anthill’s often-overlooked Facebook fan-base leap-frogged our LinkedIn group membership. It happened with very little deliberate effort. In fact, we only noticed the trend by accident.

Only a month ago, I tweeted the observation that our Facebook fan-base was nearing 1,450.

Today, it passed 1,860.

Normally, it’s our job to share wisdom, insight, tools and tips gleamed from our never-ending experiments in the dizzying domain of online media (and marketing).

However, this week’s development has us stumped, so we’re calling on the collective wisdom of Anthill’s readership. You!

  1. What do you think might have been the cause of this trend?
  2. What are you doing to raise your business profile through the interwebs?
  3. What tips, tools and advice can you share with our readership?

As is sometimes our wont, we also have a prize set aside for the most constructive (or funny) answer — a book or DVD — something cool from the Anthill ‘schwag pile’.