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    Thinkabout Your Decision [SMART 100, 2015]

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    This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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    1. THE BEGINNING

    This innovation initially came to life when…

    As a chartered accountant I reflected on 24 years of experience in managing the fallout of financial mismanagement of many indigenous and non-indigenous organisations in remote, regional and urban communities and I identified the common reasons boards fail.

    The most common was a lack of awareness and understanding of their role and responsibility which can lead to frustration, poor management practices being implemented and at worst, complete organisational failure.

    It was through my own frustration at seeing many organisations fail that I recognised the need to provide a governance education tool which is cost effective, accessible, easily understood and culturally sensitive.

    2. WHAT & HOW

    The purpose of this innovation is to…

    …provide a cost effective, accessible and easily understood governance education tool with competency testing for all Australians regardless of location, education level or financial status. Existing boards can also measure the competency of their directors and identify any weakness early.

    It does this by…

    …providing the governance education on an mobile app platform with competency testing included to measure knowledge and understanding.

    The platform provides accessibility and a safe environment to learn and measure competency. It provides a more cost effective option than what the market currently offers and is also readily available, reaching a wider audience and is designed for understanding regardless of education level.

    3. PURPOSE & BENEFITS

    This innovation improves on what came before because…

    …it is accessible on a mobile platform which means it is readily available – no more waiting for a governance program to be available in your capital city or regional area.

    Furthermore, boards can measure the capability of their directors and be proactive in improving their governance and the cost will also be significantly less than what is available in the current market.

    Its various benefits to the customer/end-user include…

    For existing boards; the ability to measure competency and take a proactive approach to good governance. For those considering board membership; preparation and confidence, accessibility, not a classroom environment or assignment based.

    It is a cost effective and accessible alternative.

    4. COMPETITIVE LANDSCAPE

    In the past, this problem was solved by…

    …a combination of workshop delivery, case study, assignments and an exam which can be expensive and cost prohibitive to many individuals and their boards.

    Many remote and regional areas do not have access to the training. Remote and regional areas were visited by consultants on an irregular basis to deliver workshop based training; however what is left after they’ve gone?

    Its predecessors/competitors include…

    …providers who deliver a combination of workshop attendance, assignment, case study, on line and exams with costs ranging anywhere from $500 to nearly $10,000. Cost and location of delivery is prohibitive to many, especially those in remote or regional areas.

    5. TARGET MARKET

    It is made for…

    …corporate Australia, governing bodies for not-for-profit organisations, sporting clubs, school boards, indigenous and non-indigenous organisations, individuals who sit on a board as well as those who desire to do so.

    It is available for sale through…

    Ambrose Business Solutions and organisations such as legal firms, land councils, sporting organisations as per above. It will be available to download upon launch.

    Our marketing strategy is to…

    …take a tailored approach to pitch to existing clients and partners of Ambrose Business Solutions, government departments, land bouncils and peak sporting bodies.

    FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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