Tag: video

The format for composing TV news reports contains less than meets the eye. Much less, as English satirist Charlie Brook reveals in this searing exposé.

The 'viral' video can be an incredibly powerful tool for promoting the USP of a product, or it can simply be used to make us feel more positively about a brand. But sometimes (more often than most would like to admit) they simply fall flat. So, why is it that this campaign from Coca-Cola left me with a bad taste in my mouth.

The 'viral' video can be an incredibly powerful tool for promoting the USP of a product, or it can simply be used to make us feel more positively about a brand. But sometimes (more often than most would like to admit) they simply fall flat. So, why is it that this campaign from Coca-Cola left me with a bad taste in my mouth.

In this 'rap off' between two of the history's most influential economic minds, you'll find John Meynard Keynes throwing back Cosmopolitans in an effort to explain the value of stimulus spending. If only K Rudd had tried to articulate this important economic theory from the VIP section of a Manhattan 'gentlemen's club', he wouldn't have encountered nearly so much opposition.

Eugene Lin wanted to be rich. So, he decided to invent an iPhone application. With nothing but an accelerometer, two dozen naked women, and the nation of Japan, Eugene surprisingly found himself with a ripper story to tell (in under five minutes).

There has been much coverage of the death of print media and the ever increasing switch to online journalism. However, as this Hungry Beast parody shows, there is a group of once-glorified citizens who have fallen victim to this passage of progress and the inevitable corporate cutbacks that follow in its wake.

When a plucky young Apple fanboy asked Ballmer to sign his Macbook during a visit to Trevecca Nazarene University in Nashville, Tennessee last week, the Microsoft Motivator-in-Chief played along, even scrawling a personal note along with his name.

When a plucky young Apple fanboy asked Ballmer to sign his Macbook during a visit to Trevecca Nazarene University in Nashville, Tennessee last week, the Microsoft Motivator-in-Chief played along, even scrawling a personal note along with his name.

There's no denying that Apple's iPhone has a huge headstart on Google's new Nexus One phone. But with uber cool promos like this one, it won't be long before all the cool kids will be brandishing a 'ninja phone'.

There's no denying that Apple's iPhone has a huge headstart on Google's new Nexus One phone. But with uber cool promos like this one, it won't be long before all the cool kids will be brandishing a 'ninja phone'.

Fortunately, Sugar's antics across five series of The Apprentice UK have provided great fodder for video mashup artists, who have sliced and diced the Amstrad founder to hilarious effect.

Take this "Face Bank", which gobbles down each coin with ghoulish realism. The original model had eyes, but (perhaps moved by reports that it was inspiring night terrors in children) the makers updated it last year, removing the eyes and adding a nose, Easter Island style.

Take this "Face Bank", which gobbles down each coin with ghoulish realism. The original model had eyes, but (perhaps moved by reports that it was inspiring night terrors in children) the makers updated it last year, removing the eyes and adding a nose, Easter Island style.

This instalment focuses on Dr John Papandriopoulos, who in 2007 as a 30-year-old University of Melbourne research fellow revolutionised broadband by developing an algorithm that speeds up ADSL connections by up to 100 times.

Why do successful companies fail? Pixar's Ed Catmull addresses this key question through the prism of Pixar's growth from a small, unheard of digital animation company to the powerhouse Disney partner it is today.

Why do successful companies fail? Pixar's Ed Catmull addresses this key question through the prism of Pixar's growth from a small, unheard of digital animation company to the powerhouse Disney partner it is today.

Numbers have been at the core of human understanding and evolution since before Pythagoras was geeking out in 6th Century BC Greece. This classy short film captures the essential role numbers play at all levels of life. It was named one of the 50 finalists in the 'Nikon festival: Your Day in 140 seconds' contest.

In an attempt to determine how great thinkers achieve their great outcomes, British marketing consultant Simon Sinek believes that he has stumbled upon a simple method to codify the way innovators think. He calls it the Golden Circle. In this presentation from TEDx Puget Sound, Sinek shows why it pays to be cynical.

In more than 30 years, I've never managed to solve it (bar the sneaky sticker-removal method). However, this three-year-old Chinese prodigy has mastered the way of the Cube, completing the famous challenge in a staggering 114 seconds! And she even looks a little bored.

In more than 30 years, I've never managed to solve it (bar the sneaky sticker-removal method). However, this three-year-old Chinese prodigy has mastered the way of the Cube, completing the famous challenge in a staggering 114 seconds! And she even looks a little bored.