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Get used to video: it’s here to stay, and it’s about to get a...

Vudoo has spent a little over two years refining, tweaking, updating and pioneering interactive video—ushering in next-generation video engagement that has applications in marketing, HR, education, e-commerce and more.
A man in front of camera recording a video to share it in internet. Vloger shares a bradcast in blog or video log. Video bloging, web television or embedded video concept. Violet palette. Vector.

How startups are using explainer videos to sell their products successfully [VIDEO]

Here’s a list of the 10 best startup explainer videos that can offer you great inspiration for your own.

These are the 5 primary steps to follow in whiteboard video production [SPONSORED]

Whatever may be your personal opinion about whiteboard videos, one thing is for sure. And that is the fact that there is truly something hypnotic and fixing about whiteboard videos, especially a well-made one.
corporate video script, video marketing, explainer video

Here are 4 key tips to keep in mind on how to write a...

Today, the video has become a vital part of every successful marketing strategy. And why wouldn’t it be? It helps companies promote the brand and showcase the overall message in front of the target audience.
customer testimonial, testimonial video, video marketing, video, testimonial

Looking to share your customer stories? Here’s how to create a great customer testimonial...

Testimonials are “earned” admirations from customers based on their use of a service or product from a particular brand. You have probably seen text-only testimonials on official company websites of different brands.

What is an explainer video and why does your business need one? [VIDEO]

The age of the explainer video has levelled the playing field, allowing SMEs with a little creativity to grab the attention of millions of people – a feat that was previously only achievable with the kind of marketing budgets that only large companies could afford.

This is a proven formula to achieve maximum ROI on your next video

You have probably heard of the old saying “a picture tells 1000 words”. This is very true. So, if a picture can tell 1,000 words then...

Five mistakes businesses make when attempting ‘viral’ videos [VIDEO]

Everyone in the video industry dreams of producing just one viral video!  You know, the one that gets millions of views around the world complete...

How a great video can sell almost anything, even a crappy car [VIDEO]

David Johns set out to sell his crappy 1999 Holden Barina. He thought the best way to showcase this awesome vehicle was not to write...

Every online marketer ought to check out Brightcove’s new suite of video marketing tools

Lately, video has quickly risen to become one of the most effective online marketing tools. In fact, it has been found that Australians spend almost...

Why YouTube ads win: The top 10 YouTube ads in 2013 [VIDEO]

2013 was a remarkable year for YouTube ads – the entertainment, soft-sell and educational ads have well and truly taken over, while blatant, sales...

Everything you need to know about video marketing and, why it’s so important

In the last few years, the use of video marketing has grown from a few businesses occasionally including it on their website, to an...

How to create and edit videos for the web [ACADEMY COURSE]

Anthill Magazine founder James Tuckerman is a prolific creator of short videos.

He doesn't have a production crew, he doesn't use fancy equipment and he doesn't spend thousands of dollars. Sure, his videos don't have the finesse or Spielberg or the polish of a Coke commercial but they demonstrate authenticity, build loyalty and deliver real commercial outcomes. Best of all most, most of his videos are filmed, edited and published in under an hour.
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How to build a YouTube empire, with Jim Stewart [ACADEMY COURSE]

Here’s a startling fact.

YouTube is now the world’s second biggest search engine, with over three billion videos viewed daily and 48 hours of video content uploaded… every minute! What are you doing to make your claim in the video marketing multiverse?
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How to craft an effective (and affordable) video for your business

Getting your business or product visible is now more affordable than in the past. Think beyond TV and website banners. With YouTube, Vimeo, Facebook etc., consumers are now happy to watch video online and on social media, so take advantage of these distribution channels. Distribution also is more affordable now with viral marketing a bonus possibility.
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FREE BUSINESS TOOLS

Learn how to devise winning business ideas in four steps with...

It’s often said that everyone will have at least one big business idea in his or her lifetime. But how do you know if your next big idea is genuinely great or a genuine waste of time? This cheat sheet will help you formulate ideas, identify opportunities, evaluate their strengths and take your first big step forward. Learn how to get focus and clarity. Plus, score a bonus tip that will help you more than you might think!

FREE BUSINESS TOOL

Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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