Tag: twitter

2009 was the year that graphic sketch videos -- brief clips using slickly produced animations to explain new products or complicated concepts -- came of age.

People who say social media is a fad have a profound misunderstanding of the internet and the reasons why people love it so, writes Leela Cosgrove.

According to this satirical video from The Onion, archaeologists have found 'ruins' of a lost internet civilisation called Friendster. You can imagine how the owners of MySpace, Facebook and (still revenue-less) Twitter might not find this as funny as the rest of us.

It's hard to not watch this clip with mixed feelings. I'm so happy that Dorothy Miller, an 80-year-old grandmother, has found an easy way to avoid actual conversations with her yappy daughter. But using a fax to tweet... C'mon!

It's hard to not watch this clip with mixed feelings. I'm so happy that Dorothy Miller, an 80-year-old grandmother, has found an easy way to avoid actual conversations with her yappy daughter. But using a fax to tweet... C'mon!

Communication is a fundamental human need. However, as Will Egan explains, Twitter and Facebook can become costly distractions from the main game if companies don't understand where their communities are coming from.

If you are serious about building your business, you need to have a twitter account. Use it to build a following, engage in conversation, expand your reach, update your customers, make an offer or just simply float out an idle thought or two. There is however one question which remains up in the air: Do you mix personal and business under a single account?

It's fair to say that Shirky is unsentimental about the difficulties that legacy media organisations now face -- largely because he believes they have failed utterly to comprehend the revolution that is under way, but also because he is so excited by the broad possibilities presented by the emergence of Twitter and other online social media channels. This interview runs to almost 23 minutes long, but it is compelling viewing for anyone interested in the rapidly evolving media landscape.

According to Kawasaki, Twitter is moving away from just the personal, “we chatter,” and becoming heavily used by brands. But not as you might expect, or indeed, as the Twitter founders could ever have conceived.

According to Kawasaki, Twitter is moving away from just the personal, “we chatter,” and becoming heavily used by brands. But not as you might expect, or indeed, as the Twitter founders could ever have conceived.

Everything on the public web gets indexed and cached by Google, so even when we delete something it is still publicly accessible. The crisp click you hear when you hit the Enter key and send personal information into the digital wild is the sound of you relinquishing complete control over that information.

This week Ross Dawson released a list of extraordinary technologies he thinks will be commonplace seven years from now, in 2016.

It's been six months since we began experimenting in social media and three months since we made the decision to ditch our ailing Facebook Group in favour of Facebook's Fanpage format. What's been most interesting is the apparent development of several unexpected (yet welcome) mini 'Tipping Points'.

For those of you in Brisbane or Sydney, you may have thought you lived on Mars today with the eerie clouds of red dust over our skies - in fact both "Dune" and "Total Recall" have been referenced several times.

There is a popular blog post currently doing the rounds - a list of 25 Social Media Sites for Entrepreneurs. It provides a brief description of 25 tools (including some familiar ones, such as Twitter, Facebook and LinkedIn) but with very little analysis or commentary on each. Committing to any new social networking tool is time consuming. So, I figured it might be helpful to test each out and share my views on which are useful and which... quite simply... suck (i.e. are ugly, awkward and generally suck time from your day with very little return).

There is a popular blog post currently doing the rounds - a list of 25 Social Media Sites for Entrepreneurs. It provides a brief description of 25 tools (including some familiar ones, such as Twitter, Facebook and LinkedIn) but with very little analysis or commentary on each. Committing to any new social networking tool is time consuming. So, I figured it might be helpful to test each out and share my views on which are useful and which... quite simply... suck (i.e. are ugly, awkward and generally suck time from your day with very little return).

You’ve heard all the pros and cons for social networking. So, I’m not going there again. If you hate social media, run away. Now. However, for those of you who are hooked, there’s a whole new world of words and phrases that you need to be across. So, I felt it was time for a dictionary for our new, social media age.

Developed by Australian digital marketing consultant Clare Lancaster, this 21-page eBook is designed to teach businesses how to increase website visitors, leads and sales by connecting with people using Twitter.

Take Paul McCruddon, a London-based blogger and digital strategist at Imagination Digital who grew weary of brands believing that his time was less valuable than their own and decided to take matters into his own hands.

While most published articles about social media as a tool for business development rarely offer more than anecdotal advice, we thought it might be interesting to actually 'crunch the numbers'. As strong believers in the power of experimentation and quantifiable results, we used the exercise to measure and compare the impact of each tool on our web traffic and award nominations. Here's what happened: