Tag: twitter
Parramatta Eels climb onboard the daily deals bandwagon
The Parramatta Eels are all over this daily deals malarkey like footie shorts that have just gone through a very hot wash. In an NRL first, the team will offer fans “unprecedented access” to discounted local business services and activities via the brand-spanking new EelsDeals, a dedicated daily deals platform. Accessible via Facebook, email, Twitter, the Eels iPhone App and word of mouth, each day will see a local business deal promoted to Parramatta club fans.
How to misuse social media and insult hydrangea lovers everywhere
A tweet or a YouTube video can be perceived as a bully pulpit in which the poster has full control of the message because there's no one around to pose a question such as, "Huh?" As our video Exhibit A, we offer Madonna and her recent hydrangea kerfuffle.
Time to choose: Will we “Like” or “+1” our social media?
Still on the fence about diving into Google+, Mountain View's latest and -- thus far -- well-received weapon in its apparently unstoppable march to world domination? Still a bit (or very) unclear about the difference between G+, Facebook and Twitter? These two videos try very hard to clear things up.
Does this video parody mean Google+ has hit the big time?
Will Google+ make us delete our Facebook accounts and drop our Twitter feed? Despite its apparent success in attracting tens of millions of users in less than a month, the jury is very much still out. But G+ can solidly claim this +1 on the zeitgeist scale -- it's inspired a parody.
Flashback: One of Boston’s top cops talks about experimenting with this new thing called...
Are we sharing this video because it raises questions about law enforcement using social media for Big Brother-esque purposes? Maybe. Are we saying it's refreshing to see government entities try toys like Twitter, especially when they use them for more productive purposes than mind-numbing self-promotion, bowel movements and culinary updates? OK, we'll cop to that. Do we smirk every time Boston Police Deputy Superintendent John Daly refers to "Twiddah"? For sure!
World’s top tools for learning unveiled. But where’s Microsoft Excel?
A recent list of the World’s Top Tools for Learning is a stark reminder of how rapidly the educational ecosystem has moved beyond the traditional classroom. Most young professionals seem to have readily embraced the ability to learn quickly and interactively, formally and informally, in a real-time environment that was utterly unimaginable only a decade ago -- citing YouTube, Wikipedia, Twitter and Slideshare. But where was Microsoft Excel?
SMBs firmly sold on Internet but who’s to nudge them onto Facebook?
The Small Business Council of Australia may have jumped the gun in declaring that “small business is in crisis,” but make no mistake, Australian SMBs operate in a challenging environment. Insolvencies are at a 10-year high and consumer spending is falling. But Australia’s small businesses are undaunted and see technology as the silver lining among the cloudy economic forecasts, according to a new report.
How to create an iPhone app: Five lessons from the team at goCatch
Thinking of creating a mobile app? Don’t just think black-belt design and interface. Think value, think business model.
App development is serious business. Apple already...
What if you interacted in real life like you do on Facebook and Twitter?
What would our interactions on social media such as Facebook and Twitter look in real life with (gasp) real people? That's the gag in this little video, which follows around a generally non-threatening guy as he asks people to like him, seeks permission to write on a store's wall, and shares pictures from a family album.
Marketing 3.0: How new media leaders are opening their APIs to third party developers...
Opening up your API to approved third parties can have huge benefits for your brand. Just ask Twitter – they built much of their early success off the backs of their external developer community.
Why take notes when the twits will do all the work for you? (And...
I’m not sure if it was just that it was 8:45am (and that a steady line had already formed for the one coffee machine) or that these digital people preferred to converse in a digital world, but no one seemed to know anyone else (apart from the odd small clique). But hey, it could have been worse; as one bystander pointed out to me, “You should have been at the gaming conference, it was like sunlight was a new concept to them”.
Al Jazeera adds to social media’s powerful role in Middle East uprisings [PODCAST]
Anthill talks to Riyaad Minty, director of social media for Arab network Al Jazeera, about the powerful role of Facebook, YouTube and Twitter in the recent anti-government uprisings in the Middle East.
The Rise of the Social Economy, Part 3: How to begin a social media...
Many companies have been adopting an approach to social media based on an assumption that it is ‘free’. They have set up accounts and hoped it will work. It won’t. Hope is not a strategy, and social media takes time to get right – so it can’t be free. So let’s walk through the basic steps.
Forget Facebook: China’s social networking must-dos
Navigating China’s many social networks can be as challenging and frustrating as mastering Mandarin. However, when building a social media plan, there are a few basics you can apply. Here are four must-dos when attempting to to connect with -- and ultimately sell your brand to -- the Chinese.
Twitter joins with heavyweight Apple to spread some iTunes love [VIDEO]
In a strong signal that Twitter has reached the Olympus of Internet gods that look down on us all, the mini-message network is now integrated with Apple so users can share their favorite tunes. Twitter now works with Ping, iTunes' social network for music. Who will be Twitter's next partner as it hobnobs with the 'Net's other heavy hitters?
Freelancer survey reveals technology winners and losers for 2010 (PHP biggest winner; Microsoft biggest...
Online outsourcing marketplace (and Anthill Cool Company Award winner) Freelancer.com has released the results of its 2010 Freelancer Fast 50 index, an analysis of 320,000 online job postings, revealing the most (and least) popular technologies desired for freelance jobs in 2010, providing a barometer of technology trends.
Finally, a big corporate has learnt how to exploit Twitter [Twelpforce]
This is not a story about Twitter being used to influence an election or kick-start a sit-com. This is a story about using Twitter commercially. Retail giant Best Buy has moved social media intelligence and online engagement toward the core of its marketing strategy. But one of its latest moves pushes that philosophy even further. It's called Twelpforce, and it appears to be a bold and brilliant move.
The Rise of the Social Economy, Part 1: What is social media really?
It seems as if every company is now looking to social media as a marketing panacea for the woes of the GFC. In this three-part series, Mark Cameron takes a close look at the social media landscape, describes some of the 'platforms', examines how these are changing the market place and outlines a strategic framework for deploying social media as a branding, marketing, PR and intelligence tool.
The 9 greatest online threats to watch out for in 2011 [IMPORTANT READING]
Some of the most popular gadgets and services from 2010, like Google's Android and Google TV, and Apple's iPhone and Mac OS X platform, are predicted to be major targets for cyberattacks this year. McAfee and its researchers also predict acts of "hacktivism" to be more common, as more groups commit politically motivated cyberattacks like those of Wikileaks.
Food Relief 2.0: Social networks rally around the flood-affected, offering both money and resources
Flood relief has officially gone 2.0. As 75% of Queensland braces itself for a ‘post-war scale’ clean-up in the wake of the recent devastating floods, online communities have rallied together on LinkedIn, Twitter, and Facebook to coordinate both donations and resources.
