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Oh great. This is just what we need. San Fransisco is about to become even smarter. Some of the greatest tech companies, and the minds behind them, are joining forces to solve the problems of the city itself.
Stackla is at the forefront of an emerging trend, where brands and organisations are providing curated social media content to their fans, providing a more relevant & tailored social experience.
AussieTwitterSearch.com enables companies to search Twitter and identify relevant people based on the information listed in their profile. This includes interests, hobbies, job role or affiliations, and all with an Australian focus.
biNu, a four-year-old Sydney startup, is not the only one seeking to do so but might have just became the most high-profile one – what with a $2 million funding round led by former Google CEO Eric Schmidt’s TomorrowVentures, and including WorldReader founder David Risher and other private investors in Australia and the U.S.
Ever had that feeling that you have missed something? Have you ever been totally devastated to learn that there was an employment expo held just around the corner, but you didn't even know about it beforehand? Maybe your favorite local band played at show two weeks ago, but you didn’t get the memo?
The Business Monitor, which surveyed 1,004 SME operators, found online business activity such as online transactions, email marketing and social media to be in decline. Less than a quarter (24%) used search engines to promote their business, down from nearly one-third (31%) in March. Social media activity on Facebook, YouTube and Google+ fell three percentage points to 15% and professional networking on LinkedIn fell six percentage points to 13%
Jecks is launching Naked Wines with $1.5 million to cut sweet deals with winemakers, and choice words for the supermarkets that he alleges have undermined both consumers and winemakers.
ExactTarget, a global marketing firm that maps the digital footprint, has come out with data that suggest 94% of the Australian population is hooked to the Internet and a stunning 13 million – or nearly 60% of the nation – spends 18 hours a day, or nearly all of its waking time, online.
Social media marketing can encompass a variety of different channels. But, deep down, it is all about conversations and interaction between your business and those online.
Look past the creepy, robotic voice of the vending machine. It's really creepy. This integrated promotional campaign for ice tea manages to achieve real life and online brand awareness at the same time. Clever, huh?
Jonathan Harris is both an artist and a computer scientist. That must mean that both hemispheres of his brain are firing on full cylinders. In this video, Harris shares what he has discovered in his work to be the four big cultural trends brought to us by the likes of Facebook, Twitter and Pinterest: Compression, Disposability, Curation, and Self-Promotion.
In a nutshell, the study demonstrates strength and complexity of connections among Australian users of Twitter, besides revealing “vibrant networks around issues of interest and concern to Australians that interweave across the whole physical continent.”
Posse seeks to connect retailers with customers and their friends. To do so, it has embraced gamification — an approach that has been embraced by such dissimilar organisations as the World Bank and the U.S. Army, not to mention corporate entities.
What was the last thing you did before booking your movie tickets? One in five logged on to Facebook and checked out what their close friends said about the movie, and an even higher 38% found other ways to do the same, suggesting a clear shift in the dynamics of viral marketing.
Facebook has so many marvelous uses. It allows us to keep in touch with our agrarian roots (yay, Farmville!). It shores up our faulty...
Here's a cheerful thought: Every minute, three Facebook users worldwide go bung. Pop their clogs. Put on a pine overcoat. And what happens then to those Facebook accounts? Indeed, what happens to all of those accounts for social engagement, email, online dating and online gaming?
We've thrown a whole bunch of these whipsaw "did you know?" presentations at you over the years. And we'll continue to do so. Because they're fun. And, like this little video about the social media explosion, they give you tasty stuff to chew on. For example, did you that Justin Beiber, Lady Gaga and Britney Spears have more Twitters followers combined than Australia has people?
Could Australian start-up Trunk.ly be the missing link in your online life? With Delicious – the Grand Poobah of online bookmarking pre-Yahoo! acquisition -- struggling to recapture that loving feeling post-relaunch, Trunk.ly has the golden, bejewelled crown firmly in its sights.
Its promoters call Eric the Circle "the next generation of tweeting." And maybe it will be someday. For now, we can say with confidence that this website and iPhone app, with which you draw and share simple cartoons, can be a colossal devourer of time. And we say that with a smile.
Few things warm business owners' hearts more than positive customer feedback. If we’re truthful, it’s why we got into business in the first place.