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Creating content? Don’t be like the man opposite me on the tram!

This morning I took the tram to an appointment in a nearby suburb. As I always do when on public transport, I slip on...

Build a personal brand or grow your business by leveraging social media [PODCAST]

PreneurCast is a marketing podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and...

What’s the future of media, and what are you doing in Rupert Murdoch’s pajamas?...

What's the future of the media industry, and what does it have to do with silk pajamas? Anthill Editor-in-Chief James Tuckerman joined two other captains of the industry in a freewheeling discussion. Their answer to the first half of the question: It's bright. The second half? Read on.

ParkYoung’s big graphic on the four models of communication

The chart is called the 'Four Models of Communication', devised to explain communication trends that have emerged largely as a result of new technology and social media. Firstly, it's worth magnifying and checking out in detail. Secondly, given Trevor Young's prescient understanding of new media, I'm hoping that it signals a return to the big graphic!

ParkYoung's big graphic on the four models of communication

The chart is called the 'Four Models of Communication', devised to explain communication trends that have emerged largely as a result of new technology and social media. Firstly, it's worth magnifying and checking out in detail. Secondly, given Trevor Young's prescient understanding of new media, I'm hoping that it signals a return to the big graphic!

Are you a modern day information broker? If so, that could make you a...

Profits have always been made by those organisations that owned the most attention. What's changing now is that it's much, much easier to acquire some of that ownership. Called ‘Streams of Content’, the presentation likens the flow of information in modern society to a stream.

FREE BUSINESS TOOLS

The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

FREE BUSINESS TOOL

THE ULTIMATE CASHFLOW CHECKLIST [FREE DOWNLOAD]

Most small business owners get caught up in the minutiae of a business. They become trapped like a hamster in a wheel, spinning, spinning, spinning,...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE