Technology
With the NBN, deregulation begins now
The National Broadband Network has been heralded as a groundbreaking advance but has also raised concerns that it will create just another monopoly. In this first of two parts, Tony Simmons argues that the NBN can at last bring to Australian telecommunications a genuine opportunity for competition and growth… provided we learn from past.
Three ways retailers should use mobile to attract customers this holiday shopping season
Have your competitors already started singing ‘Tis the Season’ to woo customers? As the battle for shoppers heats up, there’s a better way for retailers to give themselves an added advantage: attracting new customers, generating repeat business, and improving campaign analytics with easy-to-execute mobile marketing programs. Nishma Shah explains three simple methods for targeting mobile users.
Do we really need another internet browser? Or is Mozilla good enough?
It’s a stupid question. But, having said that, it was the first thing that passed my lips on watching this teaser: Does the world really need another web browser? I love Mozilla. Colleagues have embraced Chrome. And your grandma probably still uses Internet Explorer. (Yup, that was bitchy.) Of course, internet users the the world over could always benefit from a better browser. But is this it?
Just what is crowdsourcing anyway?
When I first heard the term, crowdsourcing seemed to be just another in a long line of combined words the technology industry just love to smugly smush together because they adore acknowledging their own intelligence. I might sound bitter. And you would too if your professional life was governed by editors who happily employ bat-wielding goons to work anyone over if caught attempting such invention.
Solving the puzzle of Google’s social networking strategy
Google’s acquisition of SocialDeck at the end of August made it the 11th social media-related company Google has snapped up so far this year – five of them in August alone. The buying spree raises questions as to where the company is heading with its much-anticipated play in social networking. What Google needs, and what is not yet evident, is a coherent strategy for social networking that pulls together the disjointed pieces of its growing social media portfolio.
Google Instant is like a drunken binge without the alcohol
That’s the big selling point of Google Instant: it shaves, on average, two-to-five seconds from every search you do. That’s a valuable chunk of time, right there: that’s the time it takes me to take a sip from my cup of coffee, or if I’m feeling particularly dexterous, grab a nibble from the adjacent chocolate chip cookie.
Google Instant: Search revolution or baseless hype?
The moment Google unveiled its novelty technology Instant Search it inspired a young Stanford student Feross Aboukhadijeh to create an Instant search experience for Youtube. He posted his work on Hacker News and, within 24 hours, Feross received a tweet directly from Youtube CEO Chad Hurley asking “Are you ready to leave school?”
Is Botox ruining the way we communicate?
Somewhere along the line it has become unappealing to let others see our emotions. More and more we rely on highly impersonal means – text messaging, social media and emails – to keep in touch but also to convey confidential information, conduct negotiations and build relationships. More and more we are talking at everyone but not really connecting with anyone.
Frank Terenzini congratulates Tech23 Innovation winners
Yesterday, saw the NSW Minister for Small Business, Frank Terenzini, congratulate the winners of the second annual Tech23 Business Innovation Awards, an event organised by Slattery IT with support from the Australian Technology and Innovation Pathways programs from Industry & Investment NSW
Is self-service the future of retail?
As consumer, we go to great lengths to find the best deals from banks and retailers — and we tend to stick around when we find service tailored to our needs. Thus claims a new survey comparing Aussies with consumers around the world. The survey, which was commissioned by NCR Corporation, looks at the importance of self-service, personalisation, and technology when choosing a brand.
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