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Is a business name memorable if it’s Boring? Or if it’s Hung Far Low?

Does an eyebrow-raising or giggle-inducing name boost a business' profile or increase its clientele? Why not ask Men Behaving Handy, Great Lay Tiling, Getting to Mow You or Bzzzt Electrical Services.

Steak knives don’t come out for Young Entrepreneurship ‘concept’ event

Michael Fox of Shoes0fprey.com revealed his penchant for designing stilettos. Jeremy Levitt of PodProperty and Service Seeking proudly informed the crowd that he enjoys cold-calling. Kirsty Black of Halo Headphones explained why she turned down $500,000 and went sailing instead. Julie Sweet of Certificates Online shared inspiration from Buddha and explained what she'd do with five thousand.

Steak knives don't come out for Young Entrepreneurship 'concept' event

Michael Fox of Shoes0fprey.com revealed his penchant for designing stilettos. Jeremy Levitt of PodProperty and Service Seeking proudly informed the crowd that he enjoys cold-calling. Kirsty Black of Halo Headphones explained why she turned down $500,000 and went sailing instead. Julie Sweet of Certificates Online shared inspiration from Buddha and explained what she'd do with five thousand.
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

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Generating Web Traffic with Mark Middo and James Tuckerman [FREE REPORT]

Not all websites are created equal. That’s the first – and perhaps harshest – lesson when venturing into the ever evolving world of online marketing. Websites don’t draw visitors just by existing; they require love, attention and an understanding of how search engines think. In this Cheat Sheet, Anthill Magazine’s James Tuckerman and guest Mark “Middo” Middleton share their combined wisdom on generating web traffic for new and old websites.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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