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Australian brands still have a long way to go to in digital performance –...

SAP Australia recently launched its 2016 Australian Digital Experience Report, revealing that while the country’s largest brands have improved their digital performance since 2015’s inaugural study, a sizeable gap remains between the experiences brands deliver and what consumers expect.

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How to expand into New Markets with Elsita Meyer-Brandt [CHEAT SHEET]

Most organisations begin with aspirations to start local, then grow global. But, in reality, very few ever take the big leap into new markets. In this Cheat Sheet, Elsita Meyer-Brandt, Head of Market Expansion and International Marketing for Eventbrite, shares five rules to help organisations, just like yours, expand into new markets.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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