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Dell’s Richard Binhammer: Twitter for big business [VIDEO]

Yesterday, in Sydney, I was fortunate enough to spend some time with Dell's Richard Binhammer. According to the company bio, he's "a core member of Dell’s Social Media Advisory Council and responsible for designing and implementing digital media and blog outreach, with a special emphasis on communities and corporate reputation." What does this mean? He's the guy largely responsible for Dell's pioneering moves in social media over the past four years.

Dell's Richard Binhammer: Twitter for big business [VIDEO]

Yesterday, in Sydney, I was fortunate enough to spend some time with Dell's Richard Binhammer. According to the company bio, he's "a core member of Dell’s Social Media Advisory Council and responsible for designing and implementing digital media and blog outreach, with a special emphasis on communities and corporate reputation." What does this mean? He's the guy largely responsible for Dell's pioneering moves in social media over the past four years.

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