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Netregistry and MYOB in game of freemium face-off to target each other’s turf

Earlier this year, accounting software provider MYOB partnered up with Google to provide free websites, domains and hosting to small businesses in Australia using its MYOB Atlas website creation tool. Now, in what appears to be a game of business-model-swapsies, domain and hosting company Netregistry has teamed up with Reach Accounting to offer free cloud-based accounting software. So, MYOB is offering free internet services to win paying accounting customers, while Netregistry is offering free accounting services to win paying internet customers. What the!?

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How to secure lucrative sponsorships in five steps [CHEAT SHEET]

If you’re running an event or any major initiative, you’ve got overheads, marketing responsibilities and a small army of people counting on you. And, of...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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