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How hard is it to get a new user?

If you developing a product or service that’s designed to meet a consumer’s need, here’s the reason why you can’t just be better than what currently exists. Or you can’t just be really useful. You have to be insanely, grossly, massively, obviously, simply and wonderfully useful.

Rory Sutherland: Life lessons from an ad man

In this extremely entertaining talk delivered at TEDglobal 2009 in Oxford (bet you'll be hooked after the first 15 seconds), English ad man Rory Sutherland explores perception and reality in a commercial world.
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Instagram for Business… in 12 steps [FREE INFOGRAPHIC]

This FREE INFOGRAPHIC will teach you how to effectively work through these restrictions to maximize the benefits of your business usage of Instagram.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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