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In his previous article, Roger La Salle challenged innovation practitioners to examine the rate of return on their innovation investment. Here, he explains how to set a time scale to obtain this return: "If you can have an early win with innovation then you can be sure more budget will be forthcoming and still greater achievements can be obtained." To find the low-hanging fruit (and the lowest risk) for your startup, the best place to begin is with Process Innovation.
Many businesses fail despite having customers lined up around the block. The reason? They grow too fast. If you have a long cycle time between order and payment, chances are you’re used to cashflow crises. It’s time to reduce your cycle time.