Tag: Podcasts

Jay Conrad Levinson is credited with creating the term 'Guerrilla Marketing'. He is author of the 1984 book of the same name. His concepts have influenced marketing so much that today his books appear in 62 languages. In this podcast, he speaks with James Tuckerman about his past and his upcoming trip to Australia.

RMIT University economist Sinclair Davidson questions Treasurer Wayne Swan’s claims that Australia is headed for a bigger than expected surplus. He says the government is betting on an increase in commodity prices, much like a hedge fund.

RMIT University economist Sinclair Davidson questions Treasurer Wayne Swan’s claims that Australia is headed for a bigger than expected surplus. He says the government is betting on an increase in commodity prices, much like a hedge fund.

Atlassian co-founder Scott Farquhar should be in a good mood. Last month, the company he created with business partner Mike Cannon-Brookes, as 22-year-old university...

In this podcast, Simon McKeon, executive chairman of Macquarie Bank and chairman of CSIRO, talks about his vision for CSIRO and the status of scientific research in Australia, its problems and its promise for Australia’s future.

RMIT economist Steve Kates talks about the economic issues in the election campaign. He says the latest ACCI investor survey shows that business performance has deteriorated sharply after a rebound and suggests that the next government will have to deal with a softer economy.

It's been a heavy news week. Talking Business is a podcast review of the Australian economy, presented by seasoned business journalists Leon Gettler and Garry Barker, produced in association with the RMIT College of Business. Just press play to listen.

Leon and Garry look at how the RBA has cleared the way for an August election by keeping rates on hold at 4.5%. Inflation is building a head of steam with the latest jobs figures showing unemployment now at 5.1% and the ANZ jobs series showing more companies are hiring.

RMIT economist Sinclair Davidson talks about the employment figures and Australia’s current account surplus. While it’s good news on the surface, it signals interest rate rises which he predicts will come in August, coinciding with the federal election. He also predicts that banks will raise their rates even higher than the RBA rate.

There's big money in tearing down traditional barriers between media formats. Just ask Gavin McGarry, who has built a business out of trans-media storytelling. As president of New York-based company Jumpwire Media he says that no one has got it all figured out yet, and there is still plenty of money to be made.

If the lines between films, comics, toys, games and even them park rides is completely blurred now, Jeff Gomez is the man who blurred them. The founder and CEO of Starlight Runner Entertainment has been translating stories and brands across media types since the 1990s, and has worked on projects for Avatar, Transformers, Hot Wheels and many others, including the upcoming revival of the sci-fi classic Tron.

Recruitment company Ambition’s chief executive Paul Lyons talks about the Australian recruitment market and skills shortages. Gen Y and Baby-Boomers might have more in common than you think.

Recruitment company Ambition’s chief executive Paul Lyons talks about the Australian recruitment market and skills shortages. Gen Y and Baby-Boomers might have more in common than you think.

In this week's interview, RMIT economist Steve Kates talks about the death of Keynesian economics. He shares the growing view that stimulus packages around the world have increased debt, have not reduced unemployment and have made the crisis worse. He warns that Australia will feel the impact over the next year when China starts unwinding its stimulus package.

We all know David Koch as the affable, and sometimes goofy, host of Sunrise. As such, it's often easy to forget that the Channel Seven star and household name initially made his mark in the media world as a finance journalist, turned magazine publisher. Few people also appreciate the marketing thought that goes into a television program like Sunrise and the creation of a personal brand like 'Kochie'.

In this week's overview of the economy, RMIT economist Sinclair Davidson voices the belief that Treasury chief Ken Henry is likely to be replaced, while Julia Gillard seeks new economic advisers. He says the Gillard Government will need to slash spending to bring about the budget surplus she says the government is committed to achieving.

In this podcast, Fanshake's Dana Al Salem tells Brad Howarth about the opportunities for brands of all kinds to engage with the people that love them and gives some tips on how to work with that most fickle of audiences, like Generation Y.

In this podcast, Fanshake's Dana Al Salem tells Brad Howarth about the opportunities for brands of all kinds to engage with the people that love them and gives some tips on how to work with that most fickle of audiences, like Generation Y.

This week, Barker and Gettlere talk with AFL CEO Andrew Demetriou on the AFL’s expansion plans, its business model and its involvement with communities outside Victoria, where the organisation is pushing development of the Australian Rules code. And what will happen if Australia gets the World Cup?

Talking Business is a weekly 15-minute podcast review of the Australian economy, presented by seasoned business journalists Leon Gettler and Garry Barker, produced in association with the RMIT College of Business. It features interviews with prominent business leaders and expert analysis from RMIT academics, such as Sinclair Davidson