Tag: paul ryan
Forget pay-walls, the future of media is hyperdistribution
Jarvis points to one particularly interesting example of how media companies can encourage increased distribution and readership for their online content: The embeddable paper.
Man invoices consumer brands for wasting his time. So far, four have paid.
Take Paul McCruddon, a London-based blogger and digital strategist at Imagination Digital who grew weary of brands believing that his time was less valuable than their own and decided to take matters into his own hands.
Small Business Support Line workers trained by beyondblue?
Today, the Australian Federal Minister for Small Business, Dr Craig Emerson, officially launched a free phone service that will provide advice and support for people running and working in small businesses.
How to get hired in sales – just ask Abott & Costello
Sometimes, all it takes to move ahead in life is being able to back up your fresh perspective with unique logic. Anyone can crank a widget, but how many people can prove that 7 x 13 = 28?
How to get hired in sales – just ask Abott & Costello
Sometimes, all it takes to move ahead in life is being able to back up your fresh perspective with unique logic. Anyone can crank a widget, but how many people can prove that 7 x 13 = 28?
Break the rules and win
In this video from the wonderful Academic Earth, Robert Sutton, author of "Weird Ideas that Work", argues that authority has its place, but most businesses succeed when creativity is allowed to flourish.
Adelaide bus commuters get free wireless entertainment platform
Margaret Thatcher once remarked that anybody over the age of 30 who used a bus could consider themselves a failure. Now, Adelaide commuters might be clamouring over one another to get on the bus thanks to a new free mobile entertainment platform.
In search of a tagline, Oodles.com offers the Twittersphere a $1,000 prize
To coincide with today's relaunch of the oodles.com website, Sherlock and his team are inviting Twitter users to suggest a tagline for their online car rental platform. The author of the winning tweet tagline (twagline?) as chosen by Oodles staff will receive $1,000 cash.
INNOVIC to be restructured
Sad news this week that INNOVIC, the support organisation for innovative Victorian startups, will be restructured due to lack of government funding.
The top 10 greatest Australian television commercials ever
One more round of beers and I'd pulled out my notepad and we were brainstorming the Top 10 Greatest Australian Television Commercials Ever.
Clint Salter, 2009 Anthill 30under30 winner
These days virtually all industries and sub-industries are ripe for reinvention online. Take the ultra-physical world of dance, which 2009 30under30 winner Clint Salter is doing his best to jazz up online with his specialist directory and social network, DanceLife.
CSIRO-developed hybrid battery secures US$32.5M, but who profits?
So while this $US32.5 million US Government funding for UltraBattery is certainly a tremendous validation for the technology and the CSIRO researchers who developed it, the international licensing option pursued means that Australia will, in all likelihood, only receive couch change from what stands to be an extremely lucrative venture for the foreign companies (Furukawa Battery Company and East Penn) that are actually doing the commercialisation.
Eureka! The top 5 places people have their best ideas
Do you get your best ideas in the bathroom? If you answered yes, you're in the majority, according to research conducted by thinking expert and occasional Anthill contributor Ken Wall and three colleagues.
Central Coast Small Business Network formed out of Twitter connection
A bunch of small business owners on the Central Coast recently formed a connection on Twitter, sharing experiences, advice and business tips. So they decided to meet (known in twitter circles as a "tweetup"). Since meeting, the group has grown into a fully-fledged organisation - the Central Coast Small Business Network, or CCBiz - and it is officially launching on 27 August. Great work, people.
Marketing video gone viral? Make YouTube your company's homepage!
You might remember a great marketing video by US creative agency BooneOakley we posted on Anthill TV a couple of months ago. At the time, we held it up as a model for how to market yourself online.
Well that video spread across the globe like, well, a virus. In fact, it has worked so well for BooneOakley that they took the interesting step of making their homepage - www.booneoakley.com - redirect to the video's YouTube page. The YouTube video is designed like a web page and contains clickable links that take you to other videos by the team (portfolio work, news & bios, contact details).
Marketing video gone viral? Make YouTube your company’s homepage!
You might remember a great marketing video by US creative agency BooneOakley we posted on Anthill TV a couple of months ago. At the time, we held it up as a model for how to market yourself online.
Well that video spread across the globe like, well, a virus. In fact, it has worked so well for BooneOakley that they took the interesting step of making their homepage - www.booneoakley.com - redirect to the video's YouTube page. The YouTube video is designed like a web page and contains clickable links that take you to other videos by the team (portfolio work, news & bios, contact details).
Anthill made me do it
If you receive our weekly Beer O'Clock (the Best and worst of Anthill TV for the week) email on Friday afternoons, you might have noticed that it went out a little early last Friday - about 3pm. The truth is, we were pretty much done for the week, so we hit send and took our own Beer O'Clock advice.
And it seems we weren't alone.
Earth from 70,000 feet in a U2 spy plane
OK, so this isn't really business related, but we love to be amazed and this video of James May, from Top Gear UK, taking an emotional flight to the edge of space in a U2 spy plane is just wonderful.
Introducing… the Enlightened Stupid Marketer
You know this guy. You meet him every day. He writes IOUs with your ROI. And he's all over Twitter.
Website of the Week: HelpMeChoose.com.au
Last year, the continued emergence of online consumer voice and choice collided with the global economic downturn, delivering consumers both the will and tools to demand a greater level of accountability from their financial service purchases. Enter HelpMeChoose.com.au...