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The economy is… wait, it’s actually looking good for once!

The prophets of gloom and doom suggest that the economy will struggle without a high-flying mining sector. But the fact is that the economy is constantly evolving and responding to change. One huge change in the operation of the economy is the trend for consumers and businesses to purchase goods online, requiring the goods to be stored and distributed to end purchasers.

Internet surpasses television as the main source of news for younger generations [STATISTICS]

The most recent report of The Pew Research Center for the People and Press reveals the internet has surpassed television as the main news source for American young adults between the ages of 18 and 29 years old. And this year, for the first time, the internet surpassed radio as the main source of news for Americans aged over 50, including the over 65 demographic.

How to make school kids behave? Give them Wi-Fi!

A recent project in Arizona, USA to install Wifi hotspot on school buses has turn a rowdy bus ride into a "rolling study hall", reports the New York Times. While the Internet is often blamed for causing a whole heap of teenager problems, what's available on the internet seems irrelevant when it comes down to changing their behaviour.

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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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Ever considered crowdfunding? [FREE REPORT]

Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE