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Tag: New Media

How can we stop companies banning social media apps at work?

I don't know about you (dear readers) but, whenever I'm stuck for an answer at work, I either look for an instructional screencast on YouTube, pose my question to fellow Anthilians via IM and Skype, request feedback from LinkedIn Groups or simply blog about it.

Tasmanian innovator Travellr raises growth capital from World Nomad Group

Later in the evening, perhaps after a second or third round of cocktails (all the pubs were closed), Cummings shared his views that raising capital is a time consuming process and that, in particular, he would be seeking a strategic partner. That's why I was particularly pleased to receive news yesterday that Travellr.com has secured growth capital from none other than the travel insurance and travel services company The Worlds Normad Group.

Now you can get Hulu in Australia (and Stephen Conroy ain’t gonna like it)

Hulu is a website that offers commercial-supported streaming video of TV shows and movies from NBC, Fox and many other networks and studios. It topped Fast Company's Top 100 Innovators list for 2009, beating both Google and GE. It is a rival to YouTube (offering full episodes, rather than 10 minute teasers), threatens Apple's strategy for renting and selling video content online (as a logical extension of iTunes) and in April signed a deal with Disney that sent shivers down the spines of television and studio executives the world over (those execs with spines, anyway).

Now you can get Hulu in Australia (and Stephen Conroy ain't gonna like it)

Hulu is a website that offers commercial-supported streaming video of TV shows and movies from NBC, Fox and many other networks and studios. It topped Fast Company's Top 100 Innovators list for 2009, beating both Google and GE. It is a rival to YouTube (offering full episodes, rather than 10 minute teasers), threatens Apple's strategy for renting and selling video content online (as a logical extension of iTunes) and in April signed a deal with Disney that sent shivers down the spines of television and studio executives the world over (those execs with spines, anyway).

Anthill’s Top 10 Social Media Sites for Australian Entrepreneurs

There is a popular blog post currently doing the rounds - a list of 25 Social Media Sites for Entrepreneurs. It provides a brief description of 25 tools (including some familiar ones, such as Twitter, Facebook and LinkedIn) but with very little analysis or commentary on each. Committing to any new social networking tool is time consuming. So, I figured it might be helpful to test each out and share my views on which are useful and which... quite simply... suck (i.e. are ugly, awkward and generally suck time from your day with very little return).

Anthill's Top 10 Social Media Sites for Australian Entrepreneurs

There is a popular blog post currently doing the rounds - a list of 25 Social Media Sites for Entrepreneurs. It provides a brief description of 25 tools (including some familiar ones, such as Twitter, Facebook and LinkedIn) but with very little analysis or commentary on each. Committing to any new social networking tool is time consuming. So, I figured it might be helpful to test each out and share my views on which are useful and which... quite simply... suck (i.e. are ugly, awkward and generally suck time from your day with very little return).

Sheesh, Rupert, would a subscription model KILL you?

The truly anarchical nature of the internet (despite attempts to control it) precludes the concept of the captive audience. Now, it’s a buyers’ market – and we have so very many options. Big media take note.

How to use Twitter for business… This time, it’s personal.

Developed by Australian digital marketing consultant Clare Lancaster, this 21-page eBook is designed to teach businesses how to increase website visitors, leads and sales by connecting with people using Twitter.

uberVU returns with improved online conversation tracking

Last week we discovered that the uberVU team has been hard at work transforming the product based on the initial feedback received from private beta testers. And the public beta version is now live.

Facebook thinks I'm an overweight Liberal

Once of the greatest things about social media is that it allows advertisers to target their messages to certain demographics and consumers with identifiable buying habits. Initially, this sounds insidious. However, targeted advertising is largely a boon for both sides of the sales equation.

Facebook thinks I’m an overweight Liberal

Once of the greatest things about social media is that it allows advertisers to target their messages to certain demographics and consumers with identifiable buying habits. Initially, this sounds insidious. However, targeted advertising is largely a boon for both sides of the sales equation.

Forget pay-walls, the future of media is hyperdistribution

Jarvis points to one particularly interesting example of how media companies can encourage increased distribution and readership for their online content: The embeddable paper.

Does anyone understand search optimisation for Bing?

This could perhaps be the shortest post I have ever published. In fact, the headline says it all. Should I be worried? If Bing is so good, why doesn't Anthill appear when I specifically search for 'Anthill Online'? And, of course, does anyone understand search optimisation for Bing?

Can you remember the first time you used a computer?

Do you remember the first time you used computers? If you're under 30 that's like saying, "Do you remember the first time you drew breath," so obviously I'm talking to my older demographic. If the experience was not traumatic, you are a rare specimen, indeed.

How we used social media to grow the Cool Company Awards

While most published articles about social media as a tool for business development rarely offer more than anecdotal advice, we thought it might be interesting to actually 'crunch the numbers'. As strong believers in the power of experimentation and quantifiable results, we used the exercise to measure and compare the impact of each tool on our web traffic and award nominations. Here's what happened:

Another small business social media FAIL. Do you agree?

Our bloggers have been critical of its longevity (Can social media sell anything but itself) and equally dazzled by its potential (How I used social media to put my CEO on the street). Of course, the following example (first published as a 'Discussion' on the Social Media Academy LinkedIn Group) had me from the get-go. Its author is Paul Rickett, Founder and Principal at VARKETING!.

iPhone app review: Instapaper

Today we welcome Michelle Matthews, of Deck of Secrets fame, as our new iPhone app reviewer. She is a self-confessed iPhone junkie, with well over 250 apps on her iPhone, so she’s well qualified to give you the inside running. First up: the productivity app, Instapaper.

How to create your own Facebook app to save the world

Spencer Maughan is an Australian expat based in California. When not consulting to Silicon Valley venture capitalists (including Top 10 VC firm Venrock), he spends his time attempting to free the world of Malaria. I caught up with Maughan three weeks ago, just as his Facebook application, Fight Malaria, was entering Beta Testing.

What you can learn from the online porn industry

Most people giggle about the prevalence of porn on the internet, but the truth is that the porn industry has pioneered many of the technological innovations of our time. As an industry, these companies are good at what they do. Really good. And you should learn from them.

What is spam on Twitter?

Yesterday, we posted an article about Dean Collins, an Australian expat in New York who is claiming to be sued by Twitter for his application TwitterButler. The good people at Mashable, one of the internet's most popular technology news websites, have also been tracking this case.
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