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Even businesses that conduct all their transactions online are not exempt from the law. With more companies looking to compete with giants like Amazon, there is a large retail market appearing on the Internet. The government is constantly enacting new laws and rules to adapt to the evolving environment.
Across all industries, retail and marketing included, geospatial data can be just as influential and vital to success. It’s less commonly discussed, and not completely understood by many. Unlike location data, it involves the spatial and logistical information about a particular position, region or area.