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Why we think this app from the Melbourne Symphony hits a high note

The Melbourne Symphony Orchestra has released an iPhone app aimed at classical music's most under-served demographic: kids. The app includes profiles of each of the instrument sections and Q&A's with some of its members. While the app makes for a solid educational tool, we also find it to be effective publicity for the often under-appreciated arts. What good is a symphony without an audience? And as those audiences grow ever older, who will replace them?
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