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How to become a Key Person of Influence

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Media

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TED Talk: Happiness is but a memory

April 9, 2010 | Anty-Climax

As illustrated in this talk from the Ted Conference held in California earlier this year, Nobel Prize-winning behavioural economist Daniel Kahneman has an intimate understanding of the complexity of experience and the tyranny that memory wields over the perpetual present. It’s thought-provoking subject matter with profound implications for the way we perceive and pursue happiness, both in ourselves and with those around us.

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1980s video game characters destroy New York with SFX [VIDEO]

April 9, 2010 | Marketing & Media

Patrick Jean from the French SFX studio OneMoreProd created this video of Manhattan being destroyed by the world’s favourite 1980s 8-Bit video game sprites. Awesome effects. But do you recognise them all?

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Could the iPad revolutionise coffee-shop meetings?

April 6, 2010 | Tech & Innovation

Sure. We’ve heard how the iPad will soon become a popular device for watching videos, reading online newspapers and downloading books online. But one really useful use of the iPad that has barely been talked about is its potential function as a presentation and meeting tool.

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Your first look at the Apple iPad

April 5, 2010 | Tech & Innovation

This week, Apple’s much anticipated iPad became available for US consumers. In Australia, we can’t expect to see them floating around our offices and coffee-shops until late April (at the earliest). But to keep your inner-early-adopter satiated until then, hear are a couple of user reviews from the crew at Mashable keen to share their tech-lust.

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Website of the Week: What would you do for a Fiverr?

April 1, 2010 | Tech & Innovation

After learning of Fiverr’s existence, I figured it was going to be jokey. And, indeed, there are some humorous “gigs” (see examples). However, Fiverr is a serious commercial site — it’s brimming with legitimate postings by service providers who are deadly serious about completing the jobs they offer (the site facilitates the transaction). It’s quite remarkable how much work some people will do for US$5.

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Video snippets of startup pollenization at work

Our friends at Pollenizer, which has emerged as the fertile hub of Sydney’s happening web startup scene, have launched a great new initiative to showcase the hive of activity that is Pollenizer HQ in Surrey Hills. On Fridays (starting two weeks ago), Mick Liubinskas thrusts his Flip camera in the face of colleagues and connected entrepreneurs, inviting them to share a little about the projects they’re working on.

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The making of the best TV commercial in recent memory

March 26, 2010 | Marketing & Media

Remember Sony’s original Bravia LCD TV commercial from a few years ago that everyone loved? The one with thousands of multi-coloured balls bouncing down hills in San Francisco like something straight out of a child’s daydream? Well here’s how they made it.

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Gordon Gekko is back!

March 24, 2010 | Anty-Climax

Gordon Gekko, the fictional character Michael Douglas portrayed as the epitome of 1980s corporate materialism, is back. Oliver Stone’s sequel to his 1987 classic Wall Street begins with Gekko just emerging from prison with a lingering taste for ‘the game’.

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Newsflash: Twitter is just like real life

March 22, 2010 | Marketing & Media

Rightly or wrongly, we hold sports stars, politicians and other prominent figures to a high standard of behaviour because they enjoy a position of influence and leadership. So, if social media is in fact considered part of the media, then should we hold leaders in the ‘social’ media to the same high standards of behaviour?

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How to win Coles Egg Racer game. Prepare for a beat-up!

March 19, 2010 | Marketing & Media

The app is a rare example of an Aussie brand developing a promotion exclusively for iPhone users. I’m talking about the development of an actual application, rather than the increasingly passe trend of giving an iPhone away as a prize. Or, strangely, giving iPhone users free access to Twitter and making a big fuss about it.

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