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Here’s a PR expert’s take on the new and controversial social media influencer laws

Earlier this year, the Australian Association of National Advertisers ruled that From March 1st, any promoted social media content without the hashtag #ad will be considered a breach of the AANA Code of Ethics.

Who said only hot tech start-ups should make the news? Here’s how to get...

Does your business belong in the media if it is not a cutting-edge tech start-up or multi-million dollar global enterprise? If you send journalists...

Not getting any love from the media? Three tips to master the media jungle....

Does this sound familiar? You have a great business. You’re doing exciting things. Your friends, family, customers, and clients are gushing with praise for your...

How to master the media jungle, plus bonus tutorial [ACADEMY]

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