Marketing
How to build a business in 7 days for under $500 [Day#5: The Design]
So, you want to start a business but have no time or money? That’s no excuse, according to Sebastien Eckersley-Maslin. In early 2010, serial entrepreneur Sebastien Eckersley-Maslin set himself a grand entrepreneurial challenge. In seven days, he would create a new business from scratch — from concept and branding to product development and launch. And, [...]
Lethal mini-ninjas star in Google’s AWESOME new Nexus One viral video
There’s no denying that Apple’s iPhone has a huge headstart on Google’s new Nexus One phone. But with uber cool promos like this one, it won’t be long before all the cool kids will be brandishing a ‘ninja phone’.
Five predictions: the state of publishing in five years
Books have always been a huge part of my life. But only an ostrich would deny that tectonic shifts are reforming the once-staid publishing industry. Here are my predictions for the biggest trends in publishing over the next five years.
How to build a business in 7 days for under $500 [Day#3: The Pitch]
So you want to start a business but time and money are holding you back? Sebastien Eckersley-Maslin has set himself the challenge of launching a startup in seven days for less than $500. He’s posting daily summaries for seven days. This is his third post in the series. If you’re new to this series, it’s worth reading the preceding posts for context.
The 10 best strategic business slides of all time: #4 — Values
In the fourth post in this series, Nigel Malone shares the contents of another of his favourite business keynote slides, drawn from a cross-section of sources that includes some of the great business, brand and military planners of all time.
Will Apple ever grow up and seize a chunk of the business market? Well not with that attitude!
I often get accused of bashing Microsoft and Oracle. In the interests of balance, here’s my message to Apple:
If you want to go after enterprise business, make it a priority. Don’t toss it out there if it’s something you only plan to pursue in between hacky sack sessions and iPhone love-ins.
How to build a business in 7 days for under $500 [Day#2: The Setup]
So you want to start a business but time and money are holding you back? Sebastien Eckersley-Maslin has set himself the challenge of launching a startup in seven days for less than $500. This is the second post in the series.
The value of entering awards for small business
Every year, whether they are successful or not, entrants in business awards programs sing the praises of just completing the process. Johanna Baker-Dowell reflects of a year of commercial self-discovery.
Why SEO is just sooooo 2009. Is social media the future of internet search?
I used to Google hairdressers, plumbers, cafes. Now I ask my Facebook and Twitter connections who to go to, because a personal recommendation tells me a lot more than someone’s website can. SEO is doomed. In the format we know it, at least.
The 10 best strategic business slides of all time: #3 — Creative Development
In the third post in this series, Nigel Malone shares the contents of another of his favourite business keynote slides, drawn from a cross-section of sources that includes some of the great business, brand and military planners of all time.









