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Five tips to help you manage, build and monetise your Facebook community for free!

Three months ago, my Facebook community reached over 14,000 fans without using paid advertising. To get there we used all traditional techniques to grow our Facebook community organically. We invited contacts, ran competitions, had special offers and had a Facebook box and buttons on our site and newsletters. Then we reached a plateau and we had to start using new ways to keep growing and make sure we get the best return out of the time we spend on Facebook.

Has Facebook ruined your wall with meaningless ads and updates? Here’s where Facebook’s bad...

This video from UCB Comedy, takes a look at what must have gone on in some of the focus groups that Facebook ran when designing some of its features. There is simply no other explanation for some of the functions that the social media behemoth provides.
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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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