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Why I’m raising capital during a pandemic: The strange benefit of raising capital during...

Who would have thought that a pandemic would be the right time to raise capital? When lockdown started, my team and I were simply focused on being able to keep the business going so that we would see a future

Does your business pass the pandemic stress test? How a crisis can help you...

There’s no textbook on how to run a business in a pandemic and there’s no template for a business model that will withstand every storm.

Australia’s Champagne Dame sets her sights on $1.5 million to expand with her online...

Australia’s Champagne Dame, Kyla Kirkpatrick, one of Australia’s most prominent champagne educators and consultants, yesterday announced her first retail Equity Crowdfunding campaign...

Forget the hype, here’s why startups take more than just a 4-hour work week...

When Tim Ferriss first released his book and mantra The 4-Hour Workweek, I was inquisitive enough to buy the book and give it a...
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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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