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iProperty.com is an application developed by Melbourne native Shaun di Gregorio as an alternative to cumbersome classified searches that force one to narrow down listings by location. Instead, it builds around the concept of location itself. For that, the user-friendly, one-of-a-kind app has been granted the title to the runner-up spot in this year's SMART 100.
The group saw tremendous and untapped potential in enhancing the real estate search experience. With the sprouting growth of iPad users, the group embarked on developing an app that gives property buyers a new platform to search for properties with greater ease.