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Five ways to commercialise your intellectual property (and make the big bucks)

The first step to making big bucks from your IP is to obtain the appropriate protection. Once that’s done, it’s time to reap the rewards from your hard work and sheer brilliance. Should you licence your IP, start a franchise or assign it?

Legal: Getting strategic with your intellectual assets

Intellectual asset management (IAM) is the catch cry of 21st century innovators. Innovation is no longer reactive to market forces; it is a proactive...



The Top 5 Most Insanely Dumb Mistakes made by Rookie and...

LinkedIn is a professional and commercial platform. What you do on LinkedIn matters: it really matters, and if you’re not careful, your actions can backfire and tarnish your brand and your integrity. We're going to throw out a wild guess and say that you don’t want to get burned by your mistakes. Fair enough. This FREE REPORT from David Hobson has the five most common LinkedIn mistakes and what you can do to avoid them.


New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...