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Hold this cat. An interesting exploration of branding [VIDEO]

As a company name, HTC looks like a vague acronym. That's because it is. The company began life as High-Tech Computer Corporation in 1997....

DesignCrowd hits the $10 million mark. Yep, crowdsourcing is here to stay

Hey, do you remember when we told you to stand out of the crowd with crowdsourcing? Well, it seems our words did not fall...

Pledge your allegiance or fall! Oh, and this isn’t the Roman army, just the...

Many people dubbed 2012 “The Year of Mobile” and looking at the stats, one can’t help but agree. Especially given there are more smartphones in the world than there are people!

Is Googorola a bid to challenge Apple?

There’s been a flurry of shy interpretations, punditry and, yes, speculation, too, since Google agreed to buy Motorola Mobility, the handset maker, for $12.5 billion. Some see the deal as a defensive play that secures Motorola’s treasure trove of patents as Google protects its mobile Android operating system from lawsuits. Some others see in the deal a threat to other mobile makers who build phones based on the Android. Can Google pull it off?

Google’s $12.5bn Motorola bid has mobile industry in a tizz

Google’s recent announcement that it had snapped up Motorola Mobility for a cool $12.5bn cash has techie types all a-quiver. Top smartphone and tablet manufacturers that use Google’s Android operating system to power their devices have put on their game faces following the announcement. However, many pundits have speculated that they're collectively bricking it (our words, not theirs).

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Learn how to devise winning business ideas in four steps with...

It’s often said that everyone will have at least one big business idea in his or her lifetime. But how do you know if your next big idea is genuinely great or a genuine waste of time? This cheat sheet will help you formulate ideas, identify opportunities, evaluate their strengths and take your first big step forward. Learn how to get focus and clarity. Plus, score a bonus tip that will help you more than you might think!

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Want more credibility and influence? Unlock the 12 principles of persuasion...

Have you ever felt uncomfortable with sales? Or maybe you have found yourself feeling awkward at a networking event? Perhaps your marketing activities just...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE