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The 'pay what you think it's worth' model goes B2B

Call me crazy but we've recently offered 'pay what you think it's worth' (PWYT) terms to selected customers.

The ‘pay what you think it’s worth’ model goes B2B

Call me crazy but we've recently offered 'pay what you think it's worth' (PWYT) terms to selected customers.

12 hidden opportunities in a downturn

It seems that almost everyone is currently offering advice on how to bunker down and ride out this bleak economic period. Here are 12 hidden opportunities to help you build while your competitors balk.

Growth Guide: It’s all about strategy

A business plan is nothing without a well thought out strategy. In other words, the business plan should look beyond simply how you plan to work. Rather, it should provide a detailed road map to success.

Copy to China

There is a time-honoured business model in China known as "Copy To China" - find a product or service or business model that works in the US or elsewhere and replicate it in China. In the technology industry this is exemplified by ChinaHR.com Holdings Ltd building a Monster look-alike and then selling 40 percent off to Monster Worldwide, Inc. for US$50m or Joyo.com Ltd replicating Amazon and then selling it to Amazon for US$75m. The same model is popular in many other markets, particularly Australia. Seek has had great success emulating Monster.

Content is still king

Mobile companies across the globe have spent billions of dollars creating networks that essentially all offer the same services. It's been a huge investment just to get to the starting line. But the real challenge is in providing something that is different from the competition.

Ahoy! Finance for growth

For ambitious businesses seeking investment dollars for expansion, the high seas of capital raising are as turbulent as they are vast. With so many...
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The Top 5 Most Insanely Dumb Mistakes made by Rookie and...

LinkedIn is a professional and commercial platform. What you do on LinkedIn matters: it really matters, and if you’re not careful, your actions can backfire and tarnish your brand and your integrity. We're going to throw out a wild guess and say that you don’t want to get burned by your mistakes. Fair enough. This FREE REPORT from David Hobson has the five most common LinkedIn mistakes and what you can do to avoid them.

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Four Page Digital Marketing Strategy [FREE RESOURCE]

Simply click the image below to unlock the free FOUR PAGE DIGITAL MARKETING STRATEGY. Embrace the FOUR pillars of all successful online marketing campaigns. Click...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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