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We are ready to spend more: Research reveals retailers could see sales rise this...
Good news for the retail industry as new research suggest that more than half of Aussie shoppers will spend more in the second half of 2015 than the first
Cash really is king: the online cashback industry is steadily on the rise
Consumers have a growing love of cashback programs, the industry is estimated to be worth up to US$85b & Australia is enjoying a burgeoning piece of the pie
Local cloud-based start-up has plans to make a few US companies uncomfortable
Kounta, the cloud-based point of sale platform that has taken Australia by storm, has recently launched in the US, looking to fill what they...
This rugby league player turned PhD is the man behind the biggest websites you...
Enter Dr Ian Birkby, a former professional first grade rugby league player turned science PhD whose Sydney-based website network is whipping up a storm...
How two punk rock entrepreneurs (still in pink pants) are changing the world
Punk rock was a feisty, confrontational trend that began in the ‘70s. Individualists who fell under its spell rejoiced in hell-raising antics with train-wreck consequences. But some like Sputnik and Leela Cosgrove moshed their way to success.
Daily deals are no done deals. Try simple SMS loyalty programs
Slexicon, founded by school buddies Vito Grigorov and Andrew Iliadis, finds a lot wrong with the daily deals. On top of their list is the high fees that are apparently killing margins and businesses – two-thirds of businesses that once participated in a Groupon deal suffered losses, according to a study in the U.S.
A new “Instant Deals” platform in Sydney wants to make group buying obsolete. Can...
A location-aware platform, Spreedle will allow businesses to target buyers in their vicinity and set their own schedules for posting digital vouchers, deciding for how long and for how many customers the deal is valid. Can this Sydney start-up make a splash in the Groupon market?
Australian businesses very satisfied with their group buying campaigns
A new survey shows that 95% of businesses that use group buying websites to sell to sell products or services are happy with the results of their promotions which have brought them new customers and increased foot traffic.
CrowdStudy explores group buying for university courses and MBAs
The group buying market has matured quickly. But is it ready to go to school? The man taking the concept of group buying to campuses is Majilesh, a young software engineer fresh from a stint at the world’s largest provider of educational services, Kaplan. It’s fair to say his young startup, CrowdStudy, is venturing into uncharted territory.
SMBs firmly sold on Internet but who’s to nudge them onto Facebook?
The Small Business Council of Australia may have jumped the gun in declaring that “small business is in crisis,” but make no mistake, Australian SMBs operate in a challenging environment. Insolvencies are at a 10-year high and consumer spending is falling. But Australia’s small businesses are undaunted and see technology as the silver lining among the cloudy economic forecasts, according to a new report.
Marketing lesson: iPhone is for women, Android is for men
e-channel ran two sets of tests on users of the two different phones. In one, it delivered group buying deals offering discounts at grocery stores, restaurants and, health and beauty stores; in the other, it beamed information on the male-centric Australian Football League (AFL).
Another coup for Pollenizer: Dealised raises $5 million in deal with SingTel
Earlier this week, Australian company Dealised, which peddles group-buying platforms, pocketed a cool $5 million in funding from global big-wig SingTel Innov8 and Perth-based venture capital firm Yuuwa Capital LP to assist with its development and international expansion. We've said it before and we'll say it again: In the event of a gold rush, don't start digging. Start selling shovels!
Daily Deals: madness or mastermind marketing? A hair-raising case study
A Melbourne hairdressing salon was in dire need of a quick, low-cost marketing plan. Although the daily deals phenomenon is still new and coming of age, Jo Macdermott decided to take a punt on the online discount model as a quick way to boost sales. As she reveals here, the final results surprised even her.
Spreets founder Dean McEvoy shares the art of romancing investors [VIDEO]
Dean McEvoy, founder of Spreets -- the subject one of the most jaw-dropping business acquisitions in recent Australian history -- shares his insights about raising money and wooing investors (two talents in which he appears to excel).
Anthill launches its own group buying ‘deals’ website… Antmart!
Last Friday, with great excitement (coupled with a small amount of nervousness and a hint of embarrassment), we were finally able to unveil Antmart -- Anthill's take on the 'group buying' model. In summary, it's a group buying website (sometimes also known as a 'collective buying' or 'daily deals' site) developed specifically for business builders.
Groupon starts hiring in Australia [Want a job working for the world’s largest collective-buying...
Collective-buying behemoth Groupon is coming to Australia and is now hiring. The company that triggered Australia's recent obsession with deal-sites, such as Ouffer, Cudo and recently acquired Spreets, will initially be trading under the name StarDeals and is rumoured to be considering former MySpace HQ to set up shop in Sydney.
Want Anthill to sell your products and services? [What is Antmart]
With this sister-site almost live, we're now seeking progressive companies to partner with. Would you like Anthill to sell your products and services using this new sales model?
Should Anthill adopt the Groupon model?
Last week, I posted a story that asked Anthill readers to suggest new revenue streams. The post was triggered by a theft (and the loss of some expensive equipment). The surprising flood of responses to this post, received by phone, email, tweets, Facebook messages and, of course, your comments had me both thrilled and alarmed. It also got me thinking.
What is the Groupon-model and why is it relevant to your business?
In business circles, Groupon will, for a long time, be known as the Chicago-based startup that scored itself a $1.35 billion valuation within a year of launch. For the rest of the world, it is a website that harnesses collective buying to get consumers cheap products and services. But for ambitious startups, the model could also be employed to sell their own goods and services (and never buy advertising again).