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Do you want to make money off your ideas? Here are three key questions...

The idea is always the easy part and from my point of view as a designer, creating the product is also an easy part in the equation. Some projects may pose technical challenges, however with research, design and development these can be overcome.

3D printing is out of the closet and fuelling a new generation of entrepreneurs

It is strange how things work out. I have been using rapid prototyping for over 25 years. I've spent that time educating and encouraging my...

Is contracting an industrial designer the right choice for you?

Think you need to contract an industrial designer for your business? Why would you contract an industrial designer when a Computer-Aided Design (CAD) draftsman is available? With a CAD draftsman, you will save money, get your job drawn up and be ready for production. But, are you really saving, are you getting an “edge?”

FREE BUSINESS TOOLS

FREE BUSINESS TOOL

Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE