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Mervyn Jacobson: The alchemist

Mervyn Jacobson is the richest man in Eden. He is the Executive Chairman of Melbourne-based biotech company, Genetic Technologies (GTG), which controls patents on 95 percent of your DNA. Once considered ‘junk’, because it lacks genetic coding, this vast area of the genome is now known to contain markers indicating our susceptibility to some of life’s most devastating diseases. GTG is cashing in on everyone else’s myopia and many in the calculating world of science are fast discovering their moral outrage.
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This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

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