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This parody video has a 20-something asked the Head of MTV why this television channel no longer plays music videos, like it did in the 1990s. If your start up is aimed is about music, or if it's targeting anyone older than, say, 20, there might be something in this for you too.
Leaping into the online music service market is like standing next to a speaker at a Motorhead concert: It's not easy to be heard. Guvera, a company spawned on the Gold Coast, has bucked that challenge with big-amp angel backing and an approach to ad support as unique as a Coltrane solo.