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Here’s a guide to how your business can achieve great customer retention (INFOGRAPHIC)

Many companies invest more money in customer acquisition as they perceive it to be a quick and effective way of generating profit. However, this opinion has been disproven by multiple studies which have shown that it is in fact customer retention, and acquisition, that lays the groundwork for long-term, sustainable growth.

13 tips every budding entrepreneur should keep in mind to build a successful start-up

Just about everybody has a good business idea so why don’t they always happen? It is the fear of failure that stops us from following through with our ideas.

It’s the little things that matter! How taking care of the tiny details builds...

When you think of plumbing, you probably don’t think of customer loyalty. Plumbers are like dentists. We get lumped in the ‘I need you...

Five reasons why your business isn’t attracting repeat customers, and what you can do...

Do your customers only come around once and never return? You must be wondering where you are going wrong. In my experience, customers need three...

Can this start-up help your business grow by 30 per cent and get a...

For a while, Gavin Sloan had been using live chat on his own website, Punch! Media, a Melbourne-based advertising agency as well as on...

How to get first-time customers to come back for more and, bring their friends...

You wouldn't tolerate a rude salesperson in your store, would you? On that note, you shouldn't let your website get away with it either. Your...

Customer is king, even when it comes to service!

Customer service is not what it used to be, but that’s not to say it’s lost any of its importance. In fact, it matters even more as angry customers go “channel bouncing” – from Facebook rants to angry tweets what not.

These two brothers left $200,000 worth of combined salary to sell cakes. Now they...

Michael Khatib and his brother Ibrahim always wanted to run a business together. You see, even though they both had stable well-paying jobs -...

These five customers drive business owners crazy! However, there’s a remedy for each one…

The ideal and, most valuable, customers are ones who are loyal to a brand, willing to spend more than the minimum dollar value and...

What’s your perfect customer? Lemme guess. A repeat customer! [FREE CHEAT SHEET]

How much do you know about your customers and clients. How much do you really know? Do you know how to qualify them? Do...

The number one activity to get people talking about your brand

Do you want people to talk about your brand? Of course you do. Whether you’re a for-profit or a for-purpose you know this is exactly...

Why you need to treat your customers like they are journalists (if you want...

Treat your customers as if they were newspaper reporters; this is the new mantra for savvy companies of all sizes. Like many journalists, your customers...

Customer service tips from a plumber? Yes, really

When you go to the hairdresser, you expect a cup of coffee and a recent edition of New Idea. When you take your five-year-old to the doctor, the child expects a lollipop. But when you call a plumber to fix a leak, you expect, well, little. But it doesn't have to be that way!

The tale of two Christmas deliveries that went wrong, and what happened next

It's a busy time of year. But, if you're a retailer and happily enjoy the boom of Christmas sales, ensure you're delivering on, well, delivery. This is the tale of two Christmas deliveries that went wrong.

Customer service is the new marketing

In a world where consumer and peer reviews are easily accessible via social media and the web, positive customer experiences become amplified and produce word-of-mouth referrals. On the flip side, negative customer experiences become amplified as well and can be kryptonite to even great companies.

5 tips that will change your customer service into a memorable experience

When researching to start up Bubbler Deals I saw a clear need for a customer service focused deal site. Pretty much everyone I spoke to told me of a bad experience they had purchasing from a deal site. The industry was fast losing the trust and respect of their members – their reason for being.

First contact: what entrepreneurs can learn from a visit to an Emergency Room

Without meaning to, the team at Anthill has been testing the Victoria hospital system over the past month. Between us, we have clocked up four visits to the emergency rooms of various Melbourne hospitals, in the past few weeks. And, as good entrepreneurial types, now that these moments have passed, we’re stepping back and thinking about what we saw and experienced.

How retail has changed and the importance of customer service; an interview with Phil...

Phil Staub is the Executive Chairman of General Pants, one of Australia's largest fashion brands. As a successful entrepreneur, he explains why good customer service controls the retail game.

Branding, customer service and how to handle challenges in business; an interview with...

Emanuel Perdis is the dynamic Managing Director and co-founder of Napoleon Perdis Cosmetics. He has overseen and implemented double-digit business growth for the brand, every year, for the past fourteen years, turning over $80 million a year, employing a team of almost 500 staff. In this Q&A Interview with Alex Pirouz, Perdis shares what it takes to create a global brand, why customer service has been a crucial part of the organisation's success and the best way to handle challenges in business.

Does Australia’s attitude to customer service stink?

While Australians have come to expect a casual approach to service, visitors aren’t so forgiving. “Having recently been in the USA, the standard of customer service there is great, staff actually want to help you,” says Australian marketing manager Jessica Hannant. “Here the sales assistant doesn't get off the phone to her friend to even serve you at the checkout.” Are things here getting worse?

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