Anthill Magazine

5 steps to stand out in your market using internet video [WEBINAR]

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Skateboards plus creativity equals urban Jackson Pollock

July 7, 2011 | Anty-Climax

Anthill is largely dedicated to the promotion of innovation, entrepreneurship and commercial creativity. Yet, every now and then, we see something that sits perhaps slightly outside the parameters of our usual fare. But we still must share it, for better or worse. Oh-yes. Today is one of those days.

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Behold mere mortals! (And cue Europe’s Final Countdown.) You are about to witness some ma-gic!

June 9, 2011 | Tech & Innovation

It was Arthur C. Clarke who said, “Any sufficiently advanced technology is indistinguishable from magic.” This clever clip almost demonstrates his point. Almost. Behold mere mortals! (And cue Europe’s Final Countdown.) You are about to witness some ma-gic!

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Watch this before you switch on Masterchef: The reality of reality TV

May 3, 2011 | Anty-Climax

With the return of Australia’s favourite reality television franchise last Sunday night and the animated reactions of this season’s aspiring ‘Masterchefs’ (most especially as Adriano Zumbo unveiled his latest challenging desert), I was reminded of the following clip by English satirist Charlie Brooker. Not only does it include an excerpt from Monty Python but it also demonstrates how reality television can be used to tell a story that is often far from reality.

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K-Rudd as comic book hero? (Alas, you’ll have to make do with Schwarzenegger… for now)

April 11, 2011 | Marketing & Media

There’s never a dull moment with that Arnold Schwarzenegger fella around. One minute he’s in London looking incredibly silly on a pushbike – in a suit, no less. The next he’s in Cannes, France, launching his first post-politics project: a TV cartoon series for kids called The Governator.

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Does this ‘made for YouTube’ advertising campaign make you want to touch the rainbow?

April 10, 2011 | Marketing & Media

Confectionery brand Skittles has already infiltrated the pantheon of unforgettable tag-lines with its ‘Taste the Rainbow’ slogan. In this nifty ‘made-for-YouTube’ series of clips, viewers are asked to ‘Touch the rainbow’. The concept is simple, novel and we challenge you to not hunger for a Skittle once this “cute but weird kitty cat” has its way with you.

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Here’s video proof that Anthill is the perfect name for this website

March 21, 2011 | Anty-Climax

For those who wonder why we chose Anthill as the name of this humble endeavor glowing on your screen, we offer this video, in which researchers create a 3D blueprint of a huge colony of ants. Take a look. It’s rather stunning. And the results speak for themselves.

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Japan goes wild over synthesised singing phenomenon Hatsune Miku [VIDEO]

February 22, 2011 | Tech & Innovation

You have to hand it to Japan. While other nations are busy rattling sabres, fretting over same-sex marriage or deifying Justin Bieber, the Asian giant gives us Hatsune Miku — sythesised singing software that has triggered an earthquake of creativity.

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Tony is more likely to shop online than Julia, according to Kogan’s numbers

February 16, 2011 | Tech & Innovation

Australia’s self-appointed online retail antagonist Ruslan Kogan — while possibly enjoying a slow day at the office — has crunched his online traffic numbers to reveal that the most popular names of 2010 online shoppers on the Kogan site were John, Peter, David, Michael and Paul (in addition to some information that you might actually one day use, on how and why Australians shop online).

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We think this Volkswagen commercial is Forcing it a bit. What say you? [VIDEO]

February 10, 2011 | Marketing & Media

We find it amusing that uberbaddie Darth Vader would be chosen by Volkswagen to serve as the hero in this commercial for the 2012 Passat. Not only that, but they slap the cape and helmet on a kid who’s, what? Five? Six? What say you? Inspired commercial creativity or the lowest form of pandering?

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Samsung stunt launches 100 paper airplanes from edge of space

February 10, 2011 | Marketing & Media

Companies will go to great lengths — and heights — to promote products. In the stunt captured so cooly on this video, Samsung attached memory cards to 100 paper airplanes and launched them from the edge of space.

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