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Well, ‘Hallelujah’! Choir gives shoppers an improv treat at food court

It starts with a smallish woman bundled up in a gray coat and a big, red scarf. She stands up from her lunch at a food court in a mall in southern Ontario, Canada. A cell phone is pressed to the right ear. She opens her mouth and reveals a fixture-rattling soprano voice that belts the first couple of lines to Handel's "Hallelujah Chorus." It's a very festive flash mob!
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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