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Aussie tech start-up goes to Hollywood: Melbourne-based IntelligenceBank has opened a Los Angeles office

IntelligenceBank, a business process software company based in Mebourne, recently announced the launch of its new office in Los Angeles.

Here’s how to parody Apple, not get sued and sell lots of apple cider...

This ad is full of terrible apple and Apple puns. But they work. And, so far, Apple seems to have few complaints.

Beer advertising. It rarely gets better. Or ever so frightening.

There's something about beer commercials that always seems to elevate this genre of advertising just that little bit above regular commercials. Perhaps it's the vast budgets. Perhaps it's the elasticity of the subject matter. Or perhaps it's simply the inspiration that comes from product testing. (And beer account managers do like to product test. Most days, from... like... now.)

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How To Grow Your Business and Profits with Jason Cunningham [CHEAT...

Recorded guerrilla-style in the basement of York Butter Factory, the linked video course is a rollicking, authoritative lesson (with some colourful language, mind you) from someone who has been through it all. In this Cheat Sheet, we cover three hot tips from the lesson, with a focus on helping business owners grow and increase profitability: Why entrepreneurs need to think about “the end," why cash flow is king – no matter what you’ve heard, and why you need to have a vision for success.

FREE BUSINESS TOOL

How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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