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MYOB’s Business Monitor – a national survey of small and medium business owners and managers – has found that more and more Australian SMEs are using more and more online technologies to run their businesses. If that’s the cup half full, consider the one half empty: Simultaneously, the survey found a growing divide between the online-savvy businesses and the online laggards.
Often the grass on the other side seems greener. This time, the grass across the Tasman Sea doesn’t just seem greener. It’s going to...
Might the two millions SMEs be swing voters in this year’s elections? Potentially, they could, especially when disgruntled.
The Business Monitor, which surveyed 1,004 SME operators, found online business activity such as online transactions, email marketing and social media to be in decline. Less than a quarter (24%) used search engines to promote their business, down from nearly one-third (31%) in March. Social media activity on Facebook, YouTube and Google+ fell three percentage points to 15% and professional networking on LinkedIn fell six percentage points to 13%