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Is your business marketing to women in 2016? It better be, they are the...

Marketing expert and entrepreneur Lauren Fried says if your business isn't marketing to women, regardless of your product, it's missing out big time.

The Must Read Business Books For Entrepreneurs [PODCAST]

PreneurCast is a marketing podcast. Author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity. Normal 0 false false false MicrosoftInternetExplorer4 /* Style...

Million dollar business secrets: Lessons from The Voice

Think that a reality show has nothing to do with business? Think again. I don't know about you, but I'm hooked on The Voice. With other talent’ programmes delivering pretty much the same old format, The Voice has a positive new take that’s proving a ratings winner for the networks.

Something’s rotten in the state of radio

There is frustration in radioland, much tearing of hair and beating of breasts. Nothing they do seems to make much difference to generally dismal ratings and they showed a national decline in revenue at the end of last financial year.

Something's rotten in the state of radio

There is frustration in radioland, much tearing of hair and beating of breasts. Nothing they do seems to make much difference to generally dismal ratings and they showed a national decline in revenue at the end of last financial year.

FREE BUSINESS TOOLS

How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

FREE BUSINESS TOOL

The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE