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Terrifying. Addictive. Awesome. What’s it really like being an entrepreneur? [VIDEO]

This video from Google will warm the cockles of every entrepreneur's heart. Incidentally, no one really knows what a 'cockle' is or, why they need...

The entrepreneurial spirit is strong in this one … in fact, in all Australian...

Call it the true Aussie spirit! It’s the intangible thing readily seen in athletes and others, but not quite spotted in entrepreneurs. A survey has found...

Protecting your business psyche

You are the sum average of the five people you spend the most time with. Assess who these people are and the influence they have on you. Surround yourself with people that nurture your psyche. Make subtle changes to this circle of influence.

FREE BUSINESS TOOLS

Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

FREE BUSINESS TOOL

Strategic Alliances with Simone Novello [FREE INFOGRAPHIC]

Have you heard the often touted claim that the average lifespan of a business is two years? Have you ever wondered why that is? Often, it’s because, in the rush and intensity of starting up, business owners get caught up in day-to-day op-erations and overlook fast growth opportunities, like strategic partnerships. In this FREE INFOGRAPHIC, Simone Novello helps to answer your three most common questions about how to harness the power of... FRIENDS WITH BENEFITS.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE