Home 30under30 2017 Sharon Latour, 2017 Anthill 30under30 Winner

Sharon Latour, 2017 Anthill 30under30 Winner

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What is the 30under30?

30under30 is an Anthill initiative launched in early 2008 to encourage and promote entrepreneurship among young Australians.

Each year, we invite our readers to nominate young Australian entrepreneurs deserving of recognition for their outstanding entrepreneurial endeavours. More.

Sharon Latour, NSW (b. 1987)

Name: Sharon Latour
Age: 29
Known for: Marketing Bee

Sharon founded Marketing Bee, a full‑ service global digital department manageable from any device 24/7 around the world. “Two years ago we launched Australia’s cloud ‑ based marketing program Hivernate, since then we’ve grown to service local and international clients,” she told Anthill.

Marketing Bee solves the unreliability and transparency issue experienced by so many SMEs when access marketing services ‑ by using cloud technology and remote reporting they make the process easy and safe for them whilst producing great creative. They can manage their program anywhere in the world 24/7.

“My activities are driven by a desire to deliver what I’ve promised ‑ to my employees, to my clients and to anyone who has trusted me enough to be part of this journey,” she went on share with us, “Marketing Bee was created using the similarities between bees and business, I quickly became the Queen Bee in the media, which allowed me to create an entire persona around my business.”

Sharon further revealed that the art of persuasion helped her be flown to Denmark in an all paid exclusive trip by Denmark’s No.1 skincare brand ‑ Beauté Pacifique and to be mentored by the owner. Another notable achievement for her was signing the world’s biggest French Pay TV provider CANAL+ as a long term client when other agencies had tried unsuccessfully.

Despite being female in a male-dominated industry, an immigrant with an accent, self‑managing and self‑funding, within four years Sharon has grown a global team mainly servicing clients paying in excess of $100,000 yearly. Marketing Bee also increased their global footprint with clients in Denmark, Paris, New Caledonia, Mauritius and the US.

Sharon Latour

Anthill asks: Have you ever been lucky, punk?

I seized an unexpected opportunity when  RMIT University rang me to tell me they needed more judges on an annual competition for the marketing department. This was not a paid opp, but I jumped on a plane and attended because I had been a student there. It started one of the best partnerships I’ve ever had. You never know where your next big win is going to come from.

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