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Made to Stick in less than 30 seconds [FREE DOWNLOAD]

August 28, 2010 | By Anthill Magazine
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FREE eBOOK: The latest in Geoff McDonald’s Book Rapper series, this distillation offers Dan and Heath Chip’s Made to Stick articulating how a successful idea gets to the simple truth – the core message. A successful idea, message or product works when its sticky.

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