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The issues of pricing strategy [PODCAST]

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PreneurCast is a business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity.

This week, Pete interviews Peter Shallard, “The Shrink for Entrepreneurs,” and gets his thoughts on the psychology behind the problems a lot of people have with pricing. They also discuss procrastination and the role that coaching can play in overcoming it.

Pete interviews Peter regarding the psychology behind pricing strategy

Transcript:
Read it now.

Links:
Books:
No B.S. Marketing to the Affluent – Dan Kennedy
Online:
http://www.petershallard.com/ – Peter’s main web site
http://www.commitaction.com/ – Peter’s new project to overcome procrastination
http://www.7levers.com – The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members’ area.

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