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How to know your target market for your business [PODCAST]

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PreneurCast is a business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity.

This week, Pete talks to Michael Port, author of Book Yourself Solid, and recently the Illustrated version of the same book. Among other topics, they discuss the importance of knowing your target market and of staying in touch with people.

Pete talks to Michael on the importance of staying in touch with your target market

Transcript:
Read it now.

Links:
Books:
Book Yourself Solid Illustrated – Michael’s book
Online:
http://contactually.com/bys – Customer relationship manager tool based on the Book Yourself Solid strategy
http://audibletrial.com/preneurcast – Free trial with a free audiobook download
http://preneurmarketing.com – Sign up to receive Pete’s audiobook and get our weekly updates on cool stuff
http://adcokc.com/ – PreneurCast listener Donnie’s decorative concrete business in Oklahoma, USA
http://7leversreport.com/ – Sign up to download the 7 Levers Report in PDF
Previous PreneurCast Episodes:
Episode 052 – 7 Levers of Business Redux

Win Stuff!
We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners.
To enter our current competition, just visit: http://www.preneurmarketing.com/win.
Keep checking back for the latest competition and prizes!

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