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How to improve the conversion of your website [PODCAST]

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Marketing podcast, PreneurCast, is for entrepreneurs, by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity.

Pete and Dom discuss a framework for improving the conversions of any website by focusing on the needs of the visitor instead of what you want to tell them. This framework comes from Pete’s free “VD Report” that he originally published on this website.

We’re Looking for Case Studies
Pete is looking for people to feature as case studies here on the Blog — e-mail support [at] preneurgroup [dot] comand let us know how you have applied the 7 Levers to your business, and the results you’ve got.

Pete and Dom talk about improving the conversion your website by focusing your visitor’s needs

Links:
Online:
http://preneurmarketing.com/essays/vd-report/ – the original report
http://preneurmarketing.com/essays/updated-inside-world-robert-kiyosaki-full-rich-dad-poor-dad-story/ – Robert Kiyosaki Profile
http://preneurmarketing.com/essays/got-8-5-opt-rate-25-14-social-share-ratio-increased-list-39-9-one-simple-bribe/ – List Eruption Case Study
http://preneurmarketing.com/essays/the-art-science-of-using-testimonials-to-increase-opt-ins-conversions/ – Using Testimonials
Books:
Book Yourself Solid – Michael Port
Audible: http://preneurmarketing.com/booksolidaudio
Amazon: http://preneurmarketing.com/booksolidbook
Beyond Booked Solid – Michael Port
Audible: http://preneurmarketing.com/beyondsolidaudio
Amazon: http://preneurmarketing.com/beyondsolidbook
You can try out a lot of the books we recommend in audio format with Audible:
http://audibletrial.com/preneurcast – Free trial with a free audiobook download for PreneurCast listeners
Previous PreneurCast Episodes:
Episode 37 – Preneur Hierarchy – http://preneurmarketing.com/preneurcast/preneurcast037-the-self-indulgent-preneur-hierarchy/
Episode 52 – 7 Levers Redux – http://preneurmarketing.com/preneurcast/preneurcast052-7-levers-of-business-redux/

Transcript:
Read it now.

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